OpTier Offers Tips on Using Business Transaction Management to Improve Transaction Flow Within Cloud Computing Environments

February 1, 2010

NEW YORK, Feb. 1 /PRNewswire/ — OpTier®, the leader in Business Transaction Management (BTM) for the enterprise, today announced a Webinar featuring guest speaker IDC Research Director Mary Johnston Turner and Russell Rothstein, vice president of product marketing for OpTier. The Webinar will outline how savvy IT teams can use BTM to address the operational challenges created by private clouds and shared services in order to achieve real-time, end-to-end visibility and dependency awareness across complex business processes and application environments.

    Who:    Russell Rothstein of OpTier and Mary Johnston Turner of IDC
    What:   "Top Five Capabilities for Cloud Computing Success with Business
             Transaction Management"
    When:   Wednesday, February 3, 2010 at 1:00 p.m. EST
    Where:  To register, please visit: 



As data centers transform into private clouds, with shared virtualized resources across multiple applications and business services, IT teams are under greater pressure to maximize application performance, optimize resource allocation decisions, proactively avoid outages and reduce operational expenses. BTM can help IT to optimize business performance and reduce costs across these types of dynamic, shared service environments. Turner and Rothstein will explain why cloud computing requires a more sophisticated, integrated view into end-to-end business service and application performance and identify the top five capabilities organizations need to address these challenges.

“While many companies are just beginning to figure out their cloud computing strategies, IDC predicts that worldwide spending on cloud-based services will reach $42 billion by 2012,” said Turner. “Although cutting costs is a key factor leading many organizations to move towards cloud computing, this savings cannot come at the expense of transaction visibility. This makes complementary technologies such as BTM critical to any IT department’s cloud strategy.”

“Many in IT fear the loss of control over applications that can result from the cloud computing model,” said Rothstein. “During this Webinar, we will show how BTM can alleviate this fear and help IT to take control of application performance by offering a clear end-to-end view of transactions within the private cloud.”

About OpTier

Of the billions of business transactions conducted every second, more are assured by OpTier than by any other IT management software company.

OpTier’s Business Transaction Management solution (OpTier BTM(TM)) enables business application owners to take control over service performance and availability. OpTier BTM assures the quick and successful execution of all business transactions, by managing every step of every transaction. It delivers unparalleled visibility of all business transactions in order to eliminate outages, effectively manage change and improve end-user experience. OpTier, with a fast-growing list of Global 2000 customers, pioneered the concept that transactions are where IT and business meet.

OpTier, CoreFirst and “Putting First Things First” are trademarks of OpTier.

    Lindsay Diamond                              Avi Dines or Jennifer Barlow
    OpTier                                       Schwartz Communications, Inc.
    212-679-2700                                 781-684-0770
    lindsay.diamond@optier.com                   OpTier@schwartz-pr.com


Source: newswire

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