Quantcast

Oberthur Technologies Teams up With Vivo to Provide SIMSense to Mobile Subscribers in Brazil

February 16, 2010

BARCELONA, Spain, February 16, 2010 /PRNewswire-FirstCall/ — Oberthur
Technologies, the world’s second largest provider of smart card solutions and
Vivo, the largest mobile phone service provider in Brazil and South America,
have partnered to offer a movement-based SIM solution for mobile phones.

SIMSense, a motion detection-capable SIM card functions independently of
the handset and allows for easy access to applications. By simply shaking,
taping or tilting the phone, users can quickly navigate through or access the
application they want. With SIMSense, the motion technology is available on
the SIM card instead of the actual handset. This handset independent solution
allows the operator to promote attractive interactive new services on
existing end users’ phones.

“Oberthur Technologies’ partnership with Vivo with new solutions like
SIMSense demonstrates our commitment in developing innovations that meet the
needs of mobile operators while improving the end user experience,” said
Xavier Drilhon, Managing Director of the Card Systems Division of Oberthur
Technologies. “We are proud to be partnering with Vivo to provide this unique
solution to mobile subscribers in Rio de Janeiro.”

Hilton Mendes, Handset Development and Innovation Director, Vivo said,
“In a competitive mobile environment we are always looking for breakthrough
solutions that benefit our subscribers. Vivo is excited to be the first
mobile network operator in Brazil to introduce SIMSense to its customers.”

SIMSense – the first motion detection and handset independent SIM card
was during the 2009 Mobile World Congress in Barcelona. Within a year of its
launch, SIMSense has been nominated for a SESAME award for mobile innovation.

About Vivo

Vivo Participacoes (NYSE: VIV) provides mobile telecommunication
services, cellular phone data transmission and mobile internet services
throughout Brazil. Brazilian market leader in cellular telephony, Vivo is the
brand of a joint venture between Portugal Telecom and Telefonica, which
started in 2002. Covering more than 3.5 thousand municipalities, the company
has the country’s largest network and it is also the largest mobile telephony
group in the South Hemisphere.

Vivo’s main goal is to provide more and better services for customers to
be able to connect themselves – whenever they wish, however they wish, from
wherever they wish, every time more. Thus, it manages to stimulate the
network society, which brings along a huge source of opportunities for people
to develop progress and live better. Accordingly, Vivo feeds a virtuous cycle
which is reflected on the self-sustainable evolution of its own business.

Vivo’s goal is to strengthen its leadership by following a sustainable
growth and increased profitability strategy. The Company seeks to implement
such strategy as from the selective growth of its customers base, the
development of new services and taking advantage of growth opportunities.
Vivo also benefits from the competitive advantage offered by its wide
customers base, recognized brands and skilled executive team.

Press Contact, Vivo – http://www.vivo.com.br/imprensa

About Oberthur Technologies

With sales of 882 million Euros in 2008, Oberthur Technologies is a world
leader in the field of secure technologies. Innovation and high quality
services ensure Oberthur Technologies’ strong positioning in its main target
markets:

    - Card Systems: One of the world's leading providers of security and
      identification based on smart card technology and associated services
      for mobile, payment, transport, digital TV and convergence markets.
    - Identity: International player for the manufacture and personalization
      of secure identity documents such as passport, identity card, driving
      license or health care card - traditional and electronic - and
      associated services for both governmental and corporate markets.
    - Fiduciary printing: World's third largest private security printer
      specialized in high security for the production of banknotes, checks
      and other fiduciary documents in more than fifty countries.
    - Cash protection: World leader in the emerging market of intelligent
      systems to secure cash-in-transit and ATM.

Close to its customers, Oberthur Technologies benefits from an industrial
and commercial presence across all five continents.

Oberthur Technologies S.A. is a limited liability company (societe
anonyme) registered in France with its registered office at 50 quai Michelet
92 532 Levallois Perret, France. Oberthur Technologies S.A.’s corporate
registration number is 340 709 534 R.C.S. Paris.

Website: http://www.oberthur.com

SOURCE Oberthur Technologies


Source: newswire



comments powered by Disqus