Wipro Enters Fast Growing Blu-ray Market Through Partnership With Philips

April 6, 2010

BANGALORE, India, April 6, 2010 /PRNewswire-FirstCall/ — Wipro
Technologies, the global IT services business of Wipro Limited (NYSE: WIT)
today announced that the company has signed a partnership agreement with
Philips to offer Blu-ray middleware and solution development services around
Philips’ developed Blu-ray technology. Wipro enters the Blu-ray market with
sub-licensing rights to offer Blu-ray middleware to its customers.

The entry barrier in this space is high due to the significant dormant
period before a company can enter into this market. Through this partnership
with Philips, Wipro will be able to reduce the time-to-market for its
customer requirements.

“Philips is happy to have this cooperation with Wipro in place” stated
Frederic Guillanneuf, Director IP Licensing, Philips Intellectual Property
and Standards. “Philips is strongly committed to Blu- ray Disc(BD); the
engagement with Wipro, a major supplier of embedded software, will
successfully support the further development of the BD market.”

Commenting on this exclusive licensing agreement, Nagamani Murthy, Vice
President, Mobile, Automotive and Consumer Electronics Group, Wipro
Technologies said, “We are happy to enter the Blu-ray market with technology
as developed by Philips, a leader in Blu-ray technology. The Philips
middleware stack has established market credibility and it is a significant
addition to our portfolio of Digital TV IPs and solutions. With this
partnership, Wipro can create hybrid devices – those that integrate Digital
TVs, Set Top Boxes and Media players like the Blu-ray for our customers and
also provide niche solutions that will help them create a mark of distinction
in the market”.

Wipro has been working with leading Consumer Electronics customers,
providing product design services in the areas of digital home entertainment
products and has developed and deployed several Digital TV compliant
solutions across the United States, Europe and Japan.

Wipro with its wide spectrum of competencies in the Consumer Electronics
domain has more than 30 licenses for its Digital TV middleware stacks such as
ATSC, OpenCable, DVB-T/C/S/CI, MHEG-5 and ISDB-T/S.

About Wipro

Wipro Technologies, a division of Wipro Limited (NYSE:WIT) is the first
PCMM Level 5 and SEI CMM Level 5 certified global IT services organization.
Wipro Technologies was recently assessed at Level 5 for CMMI V 1.2 across
offshore and onsite development centers. Wipro is one of the largest product
engineering and support service providers worldwide. Wipro provides
comprehensive research and development services, IT solutions and services,
including systems integration, information systems outsourcing, package
implementation, software application management, and datacenter managed
services to corporations globally.

In the Indian market, Wipro is a leader in providing IT solutions and
services for the corporate segment in India, offering system integration,
network integration, software solutions and IT services.

Wipro also has a profitable presence in niche market segments of consumer
products and lighting. In the Asia-Pacific and Middle East markets, Wipro
provides IT solutions and services for global corporations. Wipro’s ADS’ are
listed on the New York Stock Exchange, and its equity shares are listed in
India on the Stock Exchange – Mumbai, and the National Stock Exchange.

For more information, please visit our website at http://www.wipro.com

Forward-looking and Cautionary Statements

Certain statements in this release concerning our future growth prospects
are forward-looking statements, which involve a number of risks, and
uncertainties that could cause actual results to differ materially from those
in such forward-looking statements. The risks and uncertainties relating to
these statements include, but are not limited to, risks and uncertainties
regarding fluctuations in our earnings, revenue and profits, our ability to
generate and manage growth, intense competition in IT services, our ability
to maintain our cost advantage, wage increases in India, our ability to
attract and retain highly skilled professionals, time and cost overruns on
fixed-price, fixed-time frame contracts, client concentration, restrictions
on immigration, our ability to manage our international operations, reduced
demand for technology in our key focus areas, disruptions in
telecommunication networks, our ability to successfully complete and
integrate potential acquisitions, liability for damages on our service
contracts, the success of the companies in which we make strategic
investments, withdrawal of fiscal governmental incentives, political
instability, war, legal restrictions on raising capital or acquiring
companies outside India, unauthorized use of our intellectual property, and
general economic conditions affecting our business and industry. Additional
risks that could affect our future operating results are more fully described
in our filings with the United States Securities and Exchange Commission.
These filings are available at http://www.sec.gov. We may, from time to time,
make additional written and oral forward-looking statements, including
statements contained in the company’s filings with the Securities and
Exchange Commission and our reports to shareholders. We do not undertake to
update any forward-looking statement that may be made from time to time by us
or on our behalf.

    Media Contacts:

    Wipro Technologies
    Radhika Mahadevan
    Wipro Technologies

    Mangala Koti Singhal
    Gutenberg Communications

    Eric Belove
    Wipro Technologies

    Lavanya DJ
    Gutenberg Communications

    Rahul Kadavakolu
    Wipro Technologies

    Shalini Siromani
    Gutenberg Communications

SOURCE Wipro Technologies

Source: newswire

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