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Tier-1 Telecommunications Service Provider Selects Sunrise Telecom(R) As Sole Source for Video Testing Equipment for FTTx Deployment

Posted on: Thursday, 28 July 2005, 09:00 CDT

SAN JOSE, Calif., July 28 /PRNewswire-FirstCall/ -- Sunrise Telecom(R) Incorporated , the leader in testing and monitoring solutions for voice, video, data services and next-generation digital multi-media, today announced that it has been selected as the sole supplier for video test solutions to support FTTx deployments at one of the world's largest North American-based telecommunications service providers. Sunrise Telecom's CM750 Installation and Service Verification Meter was selected for its intuitive user interface and automated analog and digital SLM (signal level meter) test capabilities. It will support an aggressive plan for video services rollout as part of the provider's triple play initiatives in numerous metropolitan markets across the country.

"This win clearly underscores the success of our initiatives in the emerging area of FTTx services testing, and demonstrates the confidence market leaders have in our equipment," said Paul Chang, president and CEO of Sunrise Telecom. "The combination of our broad installed base and our feature-rich testing and monitoring solutions positions Sunrise Telecom as a logical choice for other top North American service providers deploying FTTx networks."

The CM750 family of handheld test sets addresses the verification and troubleshooting of triple-play services and new customer turn-up, unlike other solutions which target the network construction stage of the FTTx roll-out. Since service providers must equip large teams of field technicians with tools to deliver high-quality, uninterrupted services to their customers, and because ASPs are higher, the post-deployment phase typically is associated with a substantially larger revenue potential for test suppliers.

"We have already begun receiving initial purchase orders against this win and expect a strong ramp in unit shipments in early to mid-2006, reflecting the FTTx deployment plans of our customer," said Rick Kent, Sunrise Telecom chief financial officer. "We anticipate this deal will have a moderate revenue impact in the second half of 2005, with a substantial increase in orders next year. We will provide more color on this win during our second quarter earnings call."

The CM750 was selected for its "technical and economic merits" after an extensive competitive evaluation which included numerous field trials in diverse locations. The evaluation process assessed user programmable automated tests, user interface and 'friendliness,' product flexibility, and simplified interpretation of test results, all key factors in providing consistent, reliable verification and system turn-up.

According to the evaluation team, a key element in Sunrise Telecom's selection was the flexibility and scalability of the CM750, which allows operators to test VOD, IP Video and Ethernet systems. Sunrise Telecom also was singled out for its comprehensive technology and product training programs that include customized tools which ensure application requirements are fully met.

Sunrise Telecom's CM Series

The CM Series is designed to provide a feature-rich suite of testing and monitoring solutions for the evolving communications services market including:

-- Analog Signal Tests that provide a comprehensive analysis of the legacy channels carried on the network through video signal level, audio signal level, video-to-audio power ratio, adjacent channel power ratios, tilt, peak-to-valley, carrier-to-noise ratios -- Digital Signal Tests delivering an analysis of the digital QAM channels carried on the network with measurements for average power level, MER, pre- and post-FEC BER, errored seconds, tilt, peak-to-valley and other critical measurements -- DOCSIS Network Tests providing analysis from the customer's PC (CPE) to the Headend and Internet using an integrated web browser with specific measurements that include upstream and downstream signal analysis and network analysis tools such as PING, trace route and throughput -- Ethernet Tests including IP Video tests providing a basic quality analysis of the streaming video data; a 10/100 base-T port and networking interface uploads and downloads test results and configuration data over the network -- VoIP Analysis Tools that verify the quality of the IP telephony signals on the network and exercise the key network components -- User programmable Automated "SMART" Tests allowing a central administrator to select the desired tests and set pass/fail criteria for field tests which are automatically run, documented and uploaded over the network to a central archive, ensuring consistent testing and foolproof analysis of the test results About Sunrise Telecom Incorporated

Sunrise Telecom develops testing and monitoring solutions that ensure its customers can deliver high-quality voice, video, data and next-generation digital multimedia services quickly, reliably, and cost-effectively. The firm's feature-rich, easy-to-use solutions allow service providers to pre- qualify, verify, and diagnose telecommunications, cable TV, and Internet networks, and new broadband services including wireline access, DSL, fiber optics, cable TV, cable modem, and signaling networks to ensure their customers' satisfaction. Sunrise Telecom's products maximize service technicians' effectiveness and provide advanced network monitoring to proactively identify and react to network problems before network use is disrupted. Based in San Jose, California, Sunrise Telecom distributes its products through a network of sales representatives, distributors and a direct sales force throughout Asia, Europe, and North America. For more information, visit the company's website at http://www.sunrisetelecom.com/.

Forward-Looking Statements

This press release contains forward-looking statements, including expectations for increased sales and revenues, within the meaning of Section 21 E of the Securities Exchange Act of 1934, as amended. These forward- looking statements are made pursuant to safe harbor provisions and are subject to certain risks and uncertainties that could cause actual results to differ materially from those projected. Specific factors that may cause results to differ include the following: unanticipated delays in product delivery schedules; deferred or lost sales resulting from order cancellations or order changes; deferred or lost sales resulting from Sunrise Telecom's lengthy sales cycle; a lack of acceptance or slower than anticipated acceptance for Sunrise Telecom's new or enhanced products and modules; slower than anticipated product development or introduction into the marketplace; lower than anticipated end-user demand for telecommunications services and a corresponding cutback in spending by customers; increased competitive pressures; rapid technological change within the telecommunications industry; Sunrise Telecom's dependence on a limited number of major customers; Sunrise Telecom's dependence on limited source suppliers; unanticipated difficulties associated with international operations; Sunrise Telecom's ability to manage growth and slowdowns; the uncertain impact of the cost cutting measures Sunrise Telecom has taken to date and those that Sunrise Telecom may take in the future; the loss of key personnel; and protracted litigation, which could disrupt our business. These risks and uncertainties are described in more detail in Sunrise Telecom's reports filed with the Securities and Exchange Commission, including, but not limited to, its Form 10-K for the year ended December 31, 2004 and its Form 10-Q for the quarter ended March 31, 2005. Sunrise Telecom assumes no obligation to update the forward-looking statements included in this press release.

NOTE: Sunrise Telecom, SunSet MTT, and SunSet are registered trademarks of Sunrise Telecom Incorporated. All other trade, product, or service names referenced in this release may be trademarks or registered trademarks of their respective holders.

Sunrise Telecom Incorporated

CONTACT: Phyllis Grabot, +1-805-341-7269, or phyllis@zeesman.com, orBonnie Quintanilla, +1-818-681-5777, or bq@zeesman.com, both of ZeesmanCommunications, Inc., for Sunrise Telecom, or Kate Sidorovich of SunriseTelecom Incorporated, +1-415-445-3236, or ksidorovich@sunrisetelecom.com

Web site: http://www.sunrisetelecom.com/


Source: PRNewswire-FirstCall

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