Tether to Battle Breast Cancer
The BlackBerry application company will donate a portion of its revenues
for one week to the Canadian Breast Cancer Foundation – Atlantic
fight against breast cancer.
Internet access through their smartphone data plan anywhere there is
cellular coverage, announced today that it will donate a portion of its
sales for the week of
Foundation – Atlantic Region.
To highlight Tether’s commitment to a future without breast cancer, the
company’s website, www.tether.com, will be transformed to pink rather than its customary blue for the
“This is a unique campaign that we hope will catch on,” said
CEO. “It’s the first time to our knowledge that a company has organized
a charitable campaign from the online sale of mobile applications.”
Foundation as one of its charities of choice, and this will be its
second year contributing to this cause.
“We’re proud to be able to give back to our local community by
supporting the Atlantic Region of CBCF,” said
Tether’s Chief Marketing Officer.
Tether was launched in March, 2009, as a means of allowing people fast,
affordable Internet access almost anywhere by letting them work on
their laptops via their smartphone data plan. Within days, the product
was selling around the world, drawing praise from such tech blogs as
Tether’s applications can be downloaded at www.tether.com.
Tether is the developer of an application that links your BlackBerry to
your laptop, enabling high-speed Internet access on your laptop through
your smartphone data plan anywhere there is cellular coverage. Tether
is easy to install, simple to use, works practically anywhere, and is