January 19, 2011

Corporate Tablet Market To Grow In 2011

Professional services company Deloitte said in a report on Tuesday that companies will buy more than 10 million tablet computers in 2011, supporting recent research from tracking firm Gartner which forecasts Apple's iPad market to grow to 55 million units this year from 19.5 million in 2010.

"Although some commentators view tablets as underpowered media-consumption toys suitable only for consumers... in 2011, more than 25 percent of all tablet computers will be bought by enterprises and that figure is likely to rise in 2012 and beyond," Deloitte said in its annual market forecast.

That forecast could open the door for RIM's 7-inch PlayBook tablet computer, set to launch in February or March, which has received positive reviews after the company issued hands-on demos at the CES trade show in Las Vegas.

Deloitte said that businesses in the healthcare and retail industries could purchase some 5 million tablets in 2011.

The tablet market's rapid growth, along with strong smartphone growth sales means in 2011, for the first time, sales of personal computers will make up less than half of the total computing device sector, according to Deloitte.

Deloitte forecast smartphone sales of 375 million devices in 2011 and tablet market to reach 50 million. Combined with sales of desktops, laptops and netbooks, total numbers will reach 390 million units, it said.


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