Case Study Inspired by AQABA Technologies’ PR Strategies & Tactics
STERLING HEIGHTS, Mich., April 28, 2011 /PRNewswire/ — A Public Relations Case Study, entitled ‘Public Relations Strategy: Integrating Digital and Traditional Patient Advocacy Tactics,’ published on Social Media ReInvention’s Website was inspired by the work AQABA Technologies has done for their client, Freedom of Access to Medicines (FAMEDS). Social Media ReInvention is a Blog about Marketing and Media Reinvention Via Social Media, Inbound Marketing, and Technology. The article highlights the PR and Social Media Strategies and Tactics created for FAMEDS and carried out by AQABA. It showcases examples of the positive use of Integrated PR by knowing the challenge that needs to be overcome, effectively linking all social media channels together, using both Digital and Traditional PR tactics, and most importantly having a quality home base Website with built in SEO.
The writer describes AQABA Technologies’s FAMEDS Campaign as “Initiative and Creativity in Public Relations.” The writer is Author Tony Faustino, an influential Social Media Professional. The Direct Link to the Article is: http://www.socialmediareinvention.com/2011/04/freedom-of-access-to-medicines-integrated-digital-media-traditional-patient-advocacy-pr-strategy.html
About AQABA: An industry leader in global web strategy, a certified AdWords agency and Yahoo Ambassador whose services provide strategic analysis and insight to give businesses a competitive advantage in the complex and rapidly changing Internet economy. AQABA’s Online Search coverage area provides deep analysis, industry facts and actionable advice to achieve business goals using Internet Search. It assists marketers in building quality web sites, portals, business solutions, and optimizing their search marketing tactics within the context of their overall media mix not limited to Organic Search Engine Optimization and Pay Per Click Management services. It also evaluates the economics and evolution of the Web-wide search industry using proprietary consumer data, executive surveys, and industry forecasts. Visit AQABA @ www.AQABATECH.com a Global Web Strategies Company, or call (888)356-3975. Follow AQABA on Facebook, Twitter, LinkedIn,, and YouTube. For a free evaluation on pay per click management, organic search engine optimization and web services, please visit us @ http://AqabaTech.com/request_info.php and fill out our free consultation web form.
Contact: Rachel Partain
SOURCE AQABA Technologies