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Marktplatz Mittelstand Integrates .tel Into Online Offerings

May 12, 2011

MALLORCA, Spain, May 12, 2011 /PRNewswire/ — Today at The European
Association of Directory Providers (EADP) Conference, Telnic Limited
(http://telnic.tel), the registry operator for the .tel top level domain
(TLD), announced that Marktplatz Mittelstand GmbH & Co. KG
(http://www.marktplatz-mittelstand.de/), the online marketplace for SMEs and
self-employed professionals, will be the first German online directory
publisher to begin providing .tel domains to customers as part of its
subscription packages.

Michael Amtmann, Managing Director of Marktplatz Mittelstand, said:
“Small businesses and the self-employed can now take advantage of the power
of having their own domain as well as the rich services that we provide in an
integrated package. Due to the ever-growing smart phone usage, .tel domains
complement our offer perfectly. Owners of a .tel domain have the opportunity
to present essential information regarding their business, perfectly
customized for smart phone users. The full service offering that we can
provide, for desktop users and smart phone users – means our clients will
gain the best possible opportunity to further grow their customer base.”

With over 420,000 customer listings, Marktplatz Mittelstand is recognized
as a leading platform for SMEs and self-employed professionals to generate
new business online. Services include search-optimized pages, simple set-up
of vouchers and integrated customer reviews.

Working with Telnic partner and ICANN-accredited registrar Key-Systems
GmbH (http://key-systems.tel), Marktplatz Mittelstand will integrate a .tel
domain with every premium-subscription. Additionally, it will offer those
customers with free or business-listings a stand-alone .tel registration to
provide them with an easy way to be found online and enhance their
discoverability through search engines even further.

Ian Bowen-Morris, Chief Marketing Officer at Telnic, said: “Given the
recent research[i] showing that only one in ten users of Facebook in Germany
actively search for goods and services in that environment, it is still
incredibly important for small businesses to engage in marketing in a
cost-effective manner through multiple channels online. Marktplatz
Mittelstand’s clear pricing and compelling offers, now with a .tel domain
included, provides an affordable and no-nonsense package that SMEs can trust
will deliver them the best chance of being discovered online.”

[i] Research conducted by Mindshare – http://tinyurl.com/3ckhm2e

Note to Editors:

About Telnic Limited – see http://about.telnic.tel

Primary Contact – Justin Hayward, Communications Director, Telnic
Limited: http://justin.tel

SOURCE Telnic Limited


Source: newswire



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