Zebra’s Next Generation QLn320(TM) Mobile Printer Drives Mobility in Retail and Healthcare Sectors

June 22, 2011

BOURNE END, England, June 22, 2011 /PRNewswire/ –

– Industry-first Ethernet device management and Zebra-exclusive smart
battery technology enable customers to reduce operational expenses and
improve efficiencies

Zebra Technologies Corporation (NASDAQ: ZBRA), a recognised global
leader in bar code, kiosk, card and RFID printing as well as real-time
location solutions, today announced the immediate availability of its new
QLn 320(TM) mobile printer.

According to research released by VDC in 2011, the mobile worker
population exceeded one billion in 2010 and with an increasingly mobile and
distributed workforce, is expected to grow by over 10% over the next three
years. Zebra addresses this growing workforce with the QLn320, the third
generation of the QL printer.

“Demand for mobile printers continues to scale, spurred by the
proliferation of secure wireless networks and the benefits associated with
printing on-demand,” says Tom Wimmer, Director of the AutoID and Transaction
Processing Practice at VDC. “At the same time, total cost of ownership has
become a leading purchase consideration for enterprises evaluating mobile
devices. Since deployment costs rarely account for more than 30% of TCO,
knowledgeable users are increasingly focused on reducing productivity losses
associated with hardware failure, and managing spiraling IT support costs.
Leading mobile device suppliers understand these requirements, and are
responding with smarter products designed to address them.”

The QLn320 builds on the success of over 700,000 QL printers shipped to
date by squarely addressing the primary request made by Zebra’s customer
advisory board: reduce the cost of operation. The QLn320 does this by
including the industry’s first Ethernet connection for mobile printers. By
enabling remote status collection and better device management, the printer
helps reduce service time and maximises printer uptime, delivering a greater

The QLn320 is also the first printer with Zebra’s new Power Smart Print
Technology(TM). This new feature delivers faster processing and throughput
with lower power drain, giving mobile workers better quality printing and
more uptime on the job. Zebra’s ‘smart battery’ technology on the QLn320
displays charge and overall battery health which minimises downtime as
compared to older, poor-performing batteries that do not last entire shifts.

“Historically the QL printer line has provided our customers with the
productivity and durability required to keep their businesses functioning
efficiently,” said Kevin Davies, product manager, Zebra Technologies EMEA.
“The innovation and expanded features of the QLn320 are a result of Zebra’s
deep industry understanding. We have worked with our customers to identify
their pain points and meet their evolving needs as the mobility market

The QLn also improves on the previous QL models by offering:

        - Easy integration: Backwards compatibility with the QL and QL
          Plus printers lets users upgrade to the QLn320 without changing media or
          label formats, network and other infrastructure.
        - Global reach: Zebra's Unicode[TM] UTF-16-compliant Global
          Printing Solution offers right-to-left printing capabilities, giving
          companies around the world the option to print in many languages.
          (available Q3, 2011)
        - Increased memory: Additional RAM and flash provide memory for
          complex fonts, graphics and images, and faster throughput.
        - Improved user interface: Larger, easier to read display with
          5-way navigation, help menus and alerts.

The QLn320(TM) for 3-inch-wide printing is now available immediately in
EMEA through Zebra’s vast network of channel partners. For more information,
please call +44(0)1628-556000 or visit http://www.zebra.com/qln320. The
QLn220(TM) for 2-inch-wide printing will be available in Q3 in 2011. For
more information please visit http://www.zebra.com.

About Zebra Technologies

Zebra Technologies Corporation (NASDAQ: ZBRA) gives customers visibility
of critical assets, people and transactions through a broad range of
printing and location technologies. Our bar code, card, kiosk and RFID
printers as well as real-time location solutions have made us a recognized
global leader in providing enabling solutions that identify, track, and
manage critical assets, people and transactions for improved business
efficiencies. For more information about Zebra’s solutions, visit


SOURCE Zebra Technologies

Source: newswire

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