July 7, 2011

Datawatch Opens New Sales Office in Germany, Appoints Country Manager

CHELMSFORD, Mass., and MUNICH, July 7, 2011 /PRNewswire/ -- Datawatch Corporation (NASDAQ-CM: DWCH), the leading global provider of report analytics products and services, today announced the opening of a German office and the appointment of Patrick Benoit as Country Manager. The Munich-based office will service Germany, Switzerland and Austria.

Datawatch's Monarch Report Analytics solution has gained significant customer adoption in the Germanic region to date, with over 2,000 customers -- among them BASF, Deutsche Bank, Deutsche Post, Kloppenburg, Lufthansa, Mercedes-Benz and Siemens. Datawatch has also developed and maintained longstanding partnerships with many resellers and implementers in the region, including Jolodata and SOS Software Service in Germany, Cancom in Austria and PC Ware in Switzerland.

"We have had remarkable success in Germany, Switzerland and Austria, despite having had no recent direct presence in this region," said Michael Morrison, president and CEO of Datawatch. "Together with our partners, we have already built a strong customer base and we owe it to these customers and partners to provide them the local support and service they deserve. The opening of this office is an important milestone in our overall strategy to extend Datawatch's market development in key geographies."

Benoit will be entrusted with the responsibility to develop new relationships with customers and partners to provide comprehensive support in the region. Benoit has had extensive experience and success in the business intelligence and performance management markets, with Oracle, Cognos and Applix (both now IBM). "I worked closely with Patrick at Applix and know the value he brings to an organization and its customers," continued Morrison. "I fully expect him to drive exceptional growth for us in this region."

"The Monarch Report Analytics platform is perfectly positioned for this region and the market," said Benoit, country manager. "It is a solution that deploys quickly and cost effectively, and one that provides particular value to companies that have implemented SAP or are in the process of implementing SAP. There is also a big opportunity in the region for the Monarch Report Analytics platform to help organizations integrate and consolidate data from multiple systems, including both legacy systems and on demand environments. I am excited to get to work growing our presence and capabilities in Germany, Switzerland and Austria."

About Datawatch Corporation

Datawatch Corporation (NASDAQ-CM: DWCH) empowers organizations to transform the massive amounts of information that is trapped in static reports, PDF files, text files and other content-rich, but difficult-to-use data sources, into a dynamic information analytics system that accelerates and improves decision-making throughout their operations. Datawatch's technology allows its tens of thousands of customers worldwide to leverage the investments they have made in reports from ERP, CRM and other custom applications into high performance analytic information at a fraction of the cost and time of traditional approaches. Datawatch is headquartered in Chelmsford, Massachusetts with offices in London, Sydney and Manila, with partners and customers in more than 100 countries worldwide. For more information, visit www.datawatch.com.

Media Contacts
Kelley Lynn Kassa
Datawatch Corp.
[email protected]

© 2011 Datawatch Corporation. Datawatch, Monarch and their respective logos are trademarks or registered trademarks of Datawatch Corporation in the United States and/or other countries. All other names are trademarks or registered trademarks of their respective companies.

SOURCE Datawatch Corporation