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Dialog Group to Provide Health Content for Online Version of New York Resident Magazine

Posted on: Monday, 15 August 2005, 09:00 CDT

Dialog Group, Inc.'s (OTCBB:DLGG) AdValiant.com division has reached an agreement to provide consumer health and medical content for the online version of New York Resident Magazine (http://www.resident.com) through its service http://www.MyMedcenter.com. The weekly New York Resident Magazine joins NBC, Cox Television, Hearst, Post-Newsweek and Scripps Howard in enlisting Dialog Group as their health content provider.

Dialog Group has been increasing its online services as a result of its recent merger with AdValiant.com. "Expanding our client base to include weekly print publications like New York Resident is part of our long term strategy to increase our overall Web presence," said Peter Bordes Jr., President of Dialog Group's AdValiant division, which operates MyMedcenter.com.

"Partnering with an established health content provider like Dialog Group is a natural fit for us," said Dan Winter of New York Resident. "It allows us to add value to the online version of our publication we wouldn't have otherwise been able to provide."

About Dialog Group

Dialog Group, Inc. (OTCBB:DLGG) provides a suite of technology and data-based solutions that enable marketers to effectively advertise, generate leads, and manage customers. Clients include Novartis AG, Schering-Plough, GlaxoSmithKline, Victoria's Secret, McCormick and Scotts. Headquartered in New York City, the Company has three operating units:

- AdValiant, http://www.advaliant.com, is a performance marketing network that provides lead generation, search engine marketing, and media buying. AdValiant also offers Adialogin, the first real-time data verification, lead enhancement, and communication technology for the online marketing industry. In addition, the Company operates http://www.mymedcenter.com, which is syndicated for media business partners via a large network of television and radio Web sites. That network is comprised of 87 media properties including stations affiliated with NBC, Cox Television, Hearst, Post-Newsweek and Scripps Howard.

- Data Dialog provides data services, consumer surveys, lead generation, list management, direct marketing services as well as data compilation and append. The Company develops original systems and tools to facilitate the collection and distribution of data in order to generate business prospect leads, service customers, and streamline processes.

- Dialog Group Communications offers communication services, account services, creative, CRM, and interactive. The Company develops comprehensive advertising and marketing campaigns including print, training materials, patient education, targeted direct mail, sales promotional materials, promotional Web sites, e-mail and e-newsletter campaigns, logo/package design and content creation.

Source: Business Wire

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