TMA Resources to Demonstrate Personify Association Management Software (AMS) at ASAE Annual Meeting

August 5, 2011

At the ASAE Annual Meeting, TMA Resources will showcase how Personify Association Management Software helps associations become “the” place to be for the industries they serve. Staff will show how Personify Mobile, e-Business, and Analytics can help association recruit and retain members.

Vienna, VA (PRWEB) August 04, 2011

TMA Resources, the leader in member-centric software, will join thousands of association professionals at the 2011 ASAE Annual Meeting & Exposition, which will be held in St. Louis August 6th ““ 9th. Attendees are invited to stop by booth 600 to learn how TMA Resources and Personify Association Management Software can help associations be “the” place to be.

Last week TMA Resources launched a video campaign showcasing real member concerns and what they really what from their professional and trade associations. Attendees at the ASAE annual conference will have the opportunity to see Personify’s wide range of functionality and learn how TMA Resources can help them provide members with what they crave.

Product consultants will be available to show how Personify e-Business can help provide members with a seamless online experience. Any employee with a smart phone can show how Personify Mobile allows on-the-go members to connect with their association and network with other members from the palm of their hand.

“This marks my 11th year demonstrating our Association Management Software at the ASAE Annual Conference. It is great meeting so many association professionals who are passionate about their work,” says Julie Lenox, TMA Resources Senior Director, Product Consulting. She continues, “I especially love showing Personify Analytics to the non-technical crowd. They often have a look of awe on their faces when they realize that with Personify they can run their own reports, drill down through complex queries and compare member data to determine trends.”

Many of TMA Resources Solution Partners will be exhibiting at the conference as well. Solution Partners are third-party software providers who build an integration between their product and Personify. Partners will be able to demonstrate how their out-of-the-box integration to Personify can help associations save time and money.

Outside of the booth TMA Resources’ staff will be both attending and leading learning labs. Vice President of Marketing Paul Gannon who serves on both the ASAE Board and the Industry Partner Alliance will be presenting “Is Mobile the Next Dot Bomb?”

Director of Marketing and member of the Communications Section Council Lauren Janik will be moderating “The Ultimate Social Media Idea Swap”. Several organizations will participate in this speed dating meets roundtable discussion, including: Association Management Center, American Nurses Association, Biotechnology Industry Organization, CoreNet Global, ColCom Group, and Higher Logic.

Headquartered in Vienna, Va., TMA Resources, Inc. and its team of highly skilled professionals produce member relationship software solutions. Clients include many of the most prestigious professional societies, trade associations, labor unions, and other member-centric organizations in the United States and overseas. TMA Resources was named #288 on the 2010 Software 500 listing and is listed as one of the largest technology employers in the Washington, D.C. metropolitan area by the Washington Business Journal. For more information about the company, visit http://www.tmaresources.com.


For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/8/prweb8689407.htm

Source: prweb

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