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Research and Markets: Results of Survey Examining Consumers' Knowledge of, and Attitudes and Actions Regarding Wi-Fi As a Means for Wirelessly Connecting Consumer Electronic Devices in Particular

Posted on: Tuesday, 23 August 2005, 06:00 CDT

Wi-Fi has traditionally been used as a wireless connectivity technology in residential and business networks. Increasingly, however, semiconductor vendors and consumer electronic equipment manufacturers are planning to use Wi-Fi as a means for consumer electronics connectivity. Vendors are targeting Wi-Fi for use with a range of consumer electronics device segments, including printers, game consoles, digital TVs, DVD recorders and players, set-top boxes, PVRs, handheld game devices, MP3 players, digital still cameras and camcorders, PDAs, and mobile handsets.

Research and Markets (http://www.researchandmarkets.com/reports/c23084) has announced the addition of Untethered Fun: WLAN in Consumer Electronics Consumer Survey to their offering.

This report presents the results and analysis of a survey of 640 consumers residing in the US, conducted in June 2005. The survey examined consumers' knowledge of, and attitudes and actions regarding Wi-Fi as a home networking technology in general, and as a means for wirelessly connecting consumer electronics devices in particular. The results demonstrate that while respondents' existing home networks are fairly evenly split between Ethernet and Wi-Fi, future home network deployments are largely planned as Wi-Fi networks. The 640 tech-savvy consumers who participated in the survey still chose data-networking applications over consumer electronics applications as the applications for which they were most interested in using Wi-Fi connectivity.

This report will be particularly useful to product managers and marketing directors in Wi-Fi and consumer electronics equipment and semiconductor vendor companies, financial analysts covering the Wi-Fi and consumer electronics equipment and semiconductor markets, and consultants advising clients in the Wi-Fi and consumer electronics equipment and semiconductor markets.

Findings

The challenges that Wi-Fi faces, in terms of range, bandwidth, security, and Quality-of-Service (QoS), are being addressed by new standards that have either recently been ratified or are set to be ratified over the next several years.

The prevalence of wireless network availability, especially in home networks, makes it increasingly likely that any consumer electronics device would benefit from Wi-Fi connectivity.

More PCs in a respondent's household was positively correlated with a greater likelihood of having heard of Wi-Fi being used in various devices.

Contents include the following:

Product and Technology Segmentation

-- Consumer Electronics Device Segmentation

-- Stationary Devices

-- Portable Devices

WLAN Air Standard Segmentation

WLAN Background

-- WLAN Silicon and Modules

-- Power Amplifier

-- Radio Frequency Transceiver

-- Baseband/MAC

-- Modules

-- MIMO, Smart Antennas, and the Arrival of 802.11n

-- Requirements for Wi-Fi in Consumer Electronics

WLAN Competitive Positioning in Home Networking and Consumer Electronics

-- Wired Home Networking Technologies

-- Wireless Home Networking Technologies

-- Wi-Fi Drivers & Challenges

Consumer Survey Results

Survey Respondent Basic Demographic Profile

-- Significant Demographic Factors

-- Median Survey Respondent Profile

-- Survey Demographic Responses

Consumer Attitudes Toward Wi-Fi Home Networks

Consumer Attitudes Toward Wi-Fi in Consumer Electronics

-- Important Considerations for Wi-Fi in Different Device Segments

List of Tables

List of Figures

For more information visit http://www.researchandmarkets.com/reports/c23084

Source: Business Wire

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