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Amphire Introduces First Product Information Management Solution Offered As a Hosted Service

Posted on: Wednesday, 24 August 2005, 15:00 CDT

REDWOOD SHORES, Calif., Aug. 24 /PRNewswire/ -- Amphire(R) Solutions today announced the introduction of Amphire Harmonize(TM), its new product information management (PIM) solution. Amphire Harmonize creates a single "source of truth" for suppliers and their trading partners, enabling faster time to market and greater profitability.

"In keeping with Amphire's current on-demand vision for enterprise software, we've developed the first PIM solution available as a hosted service," said Mark Barnekow, Amphire's president and CEO. "Our customers continually tell us that they don't want to install another software system on site, nor do they want to spend the time and money to have an army of consultants install the solution. Amphire has always believed that all companies large and small can benefit from Internet-based supply chain enablement. An on-demand approach to these services not only makes this more possible, but allows companies to achieve results faster and dramatically decrease IT costs."

Amphire Harmonize is built on open industry standards and the latest Java platform. The company maintains solutions for its customers in a world-class data center that serves 100,000 daily users and $10 billion in transactions on an annual basis. And because Amphire administers the hardware and software, customers are able to focus on the features and benefits of Amphire Harmonize, which include:

-- Easy access and management of item records securely from anywhere -- Made for business users -- who are in full control of the system with limited need for IT intervention -- Organize products in multiple hierarchies without duplication -- Seamless data aggregation -- Reuse record data and set inheritance rules at any level, for faster deployment of marketing programs -- Associate products and create new product bundles on the fly for upselling and cross selling -- Fast and intuitive partner collaboration online with configurable workflow

Amphire's full spectrum of on-demand solutions contain impressive data security features, and customers are often deployed in four weeks. Once a company signs with Amphire, they can immediately begin entering and managing products, assigning GTINs (Global Trade Identification Numbers), incorporating GLNs (Global Location Numbers) and attributes specific to that product based on industry standard practices. The product information is integrated from a customer's in-house systems, eliminating duplication of product information.

Barnekow continued, "We want companies of all sizes to participate in the movement to centralize and standardize their product information and wring costly inefficiencies out of their supply chains. Amphire Harmonize is part of our larger vision to simplify, streamline and reduce the cost of ownership of such systems. It is only through Amphire's patented technology that we are able to make that vision a reality for our customers."

About Amphire Solutions, Inc.

Amphire is a provider of information management, data synchronization and internet-based supply chain optimization solutions serving foodservice, consumer packaged goods, technology, janitorial and sanitation and paper and industrial packaging trading communities. Amphire's comprehensive suite of solutions, enable the flow of transaction and critical business information between buyers and sellers. Compliant with emerging supply chain standards, Amphire's solutions allow enterprises to address fundamental supply chain challenges such as global data synchronization, product information management, RFID (Radio Frequency Identification) transaction management, contract master standardization, contract compliance, promotions and rebate management, reporting and analytics and supply and demand forecasting with configurable and user friendly web-based solutions. For more information, please visit http://www.amphire.com/

Amphire Solutions, Inc.

CONTACT: Susan Hughes of Edelman, +1-415-486-3237 orsusan.hughes@edelman.com, for Amphire Solutions, Inc.

Web site: http://www.amphire.com/

Source: PRNewswire

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