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GloBul Launches Messaging Service in Bulgaria with Nokia's Complete MMS Solution

Posted on: Monday, 15 December 2003, 06:00 CST

HELSINKI, Finland--(BUSINESS WIRE)--Dec. 15, 2003--Bulgarian mobile operator GloBul has launched a mobile multimedia messaging service using Nokia's leading MMS solution. The service allows GloBul's subscribers to send messages combining text, images, graphics and sound in a single rich message directly to other MMS terminals, e-mail addresses, personal album in GloBul's web site, or even non-MMS mobile phones.

Nokia has delivered to GloBul its complete MMS solution, including the Nokia Multimedia Messaging Service Center, Nokia WAP Gateway, Nokia Application Gateway, and Nokia Profile Server. Nokia will also provide implementation and maintenance and system integration for the whole system solution.

"Our launch of MMS is a major milestone in the Bulgarian mobile market," says Nikos Tsolas, Managing Director, GloBul. "With this step we are introducing advanced mobile services to our customers, giving them a taste of the possibilities that even more advanced mobility services will bring in the future."

"We are very pleased to be working with GloBul, a new network customer for Nokia," said Pekka Uusimaa, Country Director, Nokia Networks Greece. "The launch of our MMS solution proves once again our ability not only to deliver complete solutions which bring added value to the customer, but to do so fast and effectively. We are certain that the launch of MMS in Bulgaria will help to reinforce GloBul's position in this market."

MMS is an open industry standard designed to work across various mobile networks, including GSM, GPRS, CDMA and WCDMA networks. Operators across the globe are enabling MMS services for their mobile customers while mobile handset manufacturers are delivering MMS-capable mobile devices to consumers.

GloBul started commercial operations in Bulgaria in September 17th 2001 and is 100% owned by the OTE group and under COSMOTE's management, the leading mobile operator in Greece. When GloBul entered the Bulgarian market, mobile penetration in the country stood at just 13% despite the existence of two mobile operators for more than 6 years. Currently and after 2 years of operation GloBul counts more than 805,945 customers with penetration exceeding 38%. GloBul through its customer centric strategy and by providing competitive offerings and high quality services, aims at making mobile telephony accessible to all.

Nokia is the world leader in mobile communications. Backed by its experience, innovation, user-friendliness and secure solutions, the company has become the leading supplier of mobile phones and a leading supplier of mobile, fixed broadband and IP networks. By adding mobility to the Internet Nokia creates new opportunities for companies and further enriches the daily lives of people. Nokia is a broadly held company with listings on five major exchanges.

NOTES TO EDITORS

The Nokia MMS solution includes the Nokia Multimedia Messaging Service Center (MMSC), the Nokia Multimedia Application Gateway, the Nokia WAP Gateway and the Nokia Profile Server. The core of the solution, the Nokia MMS Center, is a scalable and high-capacity service platform targeted at mobile operators and service providers who want to offer new interactive and rich media content to their subscribers. The solution features include personalized profiling options, support for non-MMS enabled terminals, intelligent email connectivity, voice messaging over MMS, and long-term message storage with personal multimedia albums.

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