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Global Revenues Derived From Broadcasting and Cable TV Are Steadily Recovering From the Steep Decline in Advertising Revenues That Occurred During 2001

Posted on: Thursday, 20 October 2005, 12:00 CDT

Research and Markets (http://www.researchandmarkets.com/reports/c26256) has announced the addition of Broadcasting & Cable TV: Global Industry Guide to their offering.

Global revenues derived from broadcasting and cable TV are steadily recovering from the steep decline in advertising revenues that occurred during 2001. On the back of continued investment in advertising budgets, growth rates are expected to accelerate through to at least 2006. However, the global value is not expected to reach its pre-2001 boom levels. In both the television and radio sectors, public funding and license revenues are becoming less important revenue sources.

The new 'Broadcasting & Cable TV: Global Industry Guide' is an essential resource for top-level data and analysis covering the broadcasting & cable TV industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

The study contains an executive summary and data on value and segmentation and provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies. The Global, European, Asia-Pacific & 11 individual country markets are covered. The study also includes a five-year forecast of the industry.

Why you should buy this report:

- Spot future trends and developments

- Inform your business decisions

- Add weight to presentations and marketing materials

- Save time carrying out entry-level research

Company Profiles include:

- The Walt Disney Company

- Time Warner Inc.

- Viacom Inc.

- General Electric Company

- Comcast Corporation

For more information visit http://www.researchandmarkets.com/reports/c26256

Source: Business Wire

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