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Atmel Launches DVD-SoC Industry's Most Integrated and Powerful DVD-Single Chip

Posted on: Tuesday, 1 November 2005, 09:00 CST

SAN JOSE, Calif., Nov. 1 /PRNewswire-FirstCall/ -- Atmel(R) Corporation , a global leader in the development and fabrication of advanced semiconductor solutions, announced today its DVD Single Chip (SoC), the industry's highest level integrated optical system based on 0.13 micron technology. The AT78C4050 is capable of supporting Blue Laser and Red Laser technologies.

"Atmel's DVD-SoC is an advanced architecture taking advantage of a Partial Response, Maximum Likelihood (PRML) read channel which uses advanced mixed- signal and Digital Signal Processing (DSP), Optical Disc controller, servo logic and two 32-bit embedded microprocessors offering superior performance, scalability, integration and power efficiency for DVD-Recorder applications," said Mehdi Bathaee, General Manager for the Network-Storage group.

Atmel offers complete development platforms for Blue Laser and Red Laser OPU (Optical Pick-Up Unit), enabling customers to start system development with their own preferred OPU hardware. Development platforms include the Atmel AT78C4050 and AT78C3007 Motor Driver, Flash memory, Laser Diode Driver Integrated Circuit (LDDIC) and Photo Detector Integrated Circuit (PDIC). Complete reference design platforms including firmware and board support packages provide a complete tool for accelerated customer development.

"This technology enables us to reduce risk, accelerate time-to-market, and produce cost effective solutions that can span multiple product generations. Such technologies include portable recorders, and Digital DVD-Camcorders. This product is especially ideal for high performance and cost-sensitive applications," concluded Mehdi Bathaee.

Also available is an optional Serial ATA IC, which leverages the company's transceiver (PHY) technology. This product provides DVD-storage OEMs for developing mainstream PC DVD-storage, high-performance Set-Top Boxes and Recorder subsystems.

The AT78C4050 is available now at $8.00 in 100 unit quantities. A hardware and firmware reference design is also available.

About Atmel

Atmel is a worldwide leader in the design and manufacture of microcontrollers, advanced logic, mixed-signal, nonvolatile memory and radio frequency (RF) components. Leveraging one of the industry's broadest intellectual property (IP) technology portfolios, Atmel is able to provide the electronics industry with complete system solutions. Focused on consumer, industrial, security, communications, computing and automotive markets, Atmel ICs can be found Everywhere You Are(R).

NOTE: Atmel(R), logo and combinations thereof, Everywhere You Are(R) and others, are registered trademarks or trademarks of Atmel Corporation or its subsidiaries. Other terms and product names may be trademarks of others.

Information:

Atmel's AT78C4050 product information may be retrieved at: http://www.atmel.com/dyn/products/datasheets.asp?family_id=677 .

For further information on Data Storage, go to http://www.atmel.com/products/DataS/ .

Press Contacts: Max Bathaee, Marketing Director Phone: (+1) 408 487 2938, Email: maxb@atmel.com Clive Over, Director of Press Relations - USA and Asia, Phone: (+1) 408 451 2855, Email: cliveover@atmel.com Veronique Sablereau, Corporate Communications Manager - Europe Phone: +33 1 30 60 70 68, Fax: + 49 71 31 67 24 23 Email: veronique.sablereau@atmel.com

Atmel Corporation

CONTACT: Max Bathaee, Marketing Director, +1-408-487-2938, ormaxb@atmel.com, or Clive Over, Director of Press Relations - USA and Asia,+1-408-451-2855, or cliveover@atmel.com, or Veronique Sablereau, CorporateCommunications Manager - Europe, +33 1 30 60 70 68, or fax,+49 71 31 67 24 23, or veronique.sablereau@atmel.com, all of Atmel

Web site: http://www.atmel.com/

Source: PRNewswire-FirstCall

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