'Read and Return Program' Popular With Air Travelers
Posted on: Tuesday, 8 November 2005, 03:01 CST
By DEB ACORD THE GAZETTE
If you've been looking for a reason to fly, this could be it: a "Read and Return Program" at The Paradies Shops at the Colorado Springs Airport and airports throughout the country.
Here's how it works: You buy a copy of "The Da Vinci Code" or any other best-seller at the shop at the Colorado Springs Airport and read it on your trip.
On the way to, say, Toronto via Denver, you finish it somewhere over Duluth, Minn. When you get to the Toronto airport, you trade it in at a Paradies there and get half your money back.
The program works with any book in the store, and books can be returned (with a receipt) to any participating airport shop within six months.
Tammy Jarpe, manager of the Colorado Springs Airport shop, says the program has been in place for about a year. "It's very popular," she says.
For more information, visit www.theparadiesshops.com.
Source: Gazette, The; Colorado Springs, Colo.
Related Articles
- The Risk Management and Patient Safety Institute Announces Winter and Spring 2009 Audio Program Lineup, Annual Conference Dates
- Charter Connects Customers With Online Loyalty Shopping Program Powered By Mall Networks
- Clear(R) Registered Traveler is Selected By Little Rock National Airport for Registered Traveler Program
- Tombstone Exploration Corporation Announces Spring 2007 Drilling Program
- British Airways and Clear Launch Registered Traveler Lane At New York's JFK Airport; National Registered Traveler Program Begins Roll Out Today
- Colorado Weatherization Program Celebrates 30 Years
- Media Alert: MSPA Hosts Webinar, "An Introduction to Mystery Shopping: How Mystery Shopping Programs Can Boost Your Brand and Your Bottom Line"
- More Chinese Do Spring Festival Shopping Online
- Study Focuses on Wal-Mart Traffic: Seventy People Turn Out for the Third Part of a Hearing on Plans for the Spring Township Shopping Center.
- Airport's One-Stop-Shop Web Site Set for Take-Off
User Comments (0)

RSS Feeds