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New Dietary Guidelines Create Increased Potential for the United States Food Fiber Industry

Posted on: Monday, 5 December 2005, 09:00 CST

PALO ALTO, Calif., Dec. 5 /PRNewswire/ -- Clinical studies about the functionalities of food fiber continue to indicate their potential health related benefits and aides in creating new possible applications. Food manufacturers look to make their products more appealing in the health food market and are now looking towards the fiber industry as a possible source of this appeal.

New analysis from Frost & Sullivan, (http://www.food.frost.com/ ), Strategic Analysis of the United States Food Fiber Industry, reveals that the food fiber industry earned revenue of $193.1 million in 2004 and estimates to reach $495.2 million in 2011.

If you are interested in a virtual brochure, which provides manufacturers, end-users, and other industry participants with an overview of the latest analysis of the Strategic Analysis of the United States Food Fiber Industry, then send an e-mail to Trisha Bradley - Corporate Communications at trisha.bradley@frost.com with the following information: your full name, company name, title, telephone number, e-mail address, city, state and country. We will send you the information via email upon receipt of the above information.

"The most important challenge facing the food fiber industry is their ability to educate food product manufacturers about the functional benefits as well as health benefits accompanied with fiber supplementation," notes Frost & Sullivan Research Analyst Jennifer Steinke.

The appeal for food fiber as an additive is not related to its ability to increase the flavor of foods. The primary benefits of fiber lie in its capability to improve consumer appeal by providing statements about overall fiber content and health benefits. Food fiber suppliers have to educate the food merchandise manufacturers about the potential appeal food fiber could bring to their products.

Some of the food fiber markets primarily dominated by one competitor may be faced with the future challenge of increased competition. Some large companies currently present in the market are planning to expand product lines beyond their current scope and tap into regions with very few competitors but with high product demand.

"There is a plan for one of the largest food fiber manufacturers to begin producing products outside their current realm," explains Steinke. "Thus there is huge potential for increased competition in some segments of the market."

Food fiber manufacturers need to revamp their marketing strategies to increase food manufacturer's awareness. They need to aggressively target their potential clients with new and creative ways of supplementing food products with fiber.

Strategic Analysis of the United States Food Fiber Industry, a part of the Food Ingredients vertical subscription, provides an overview and outlook for the market. This study has been segmented into insoluble fiber and soluble fiber. This research includes detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants. Interviews are available to the press.

Frost & Sullivan, a global growth consulting company, has been partnering with clients to support the development of innovative strategies for more than 40 years. The company's industry expertise integrates growth consulting, growth partnership services, and corporate management training to identify and develop opportunities. Frost & Sullivan serves an extensive clientele that includes Global 1000 companies, emerging companies, and the investment community by providing comprehensive industry coverage that reflects a unique global perspective and combines ongoing analysis of markets, technologies, econometrics, and demographics. For more information, visit http://www.frost.com/ .

Strategic Analysis of the United States Food Fiber Industry A940-88 Contact: Trisha Bradley Corporate Communications - North America P: 210.247.3870 F: 210.348.1003 E: trisha.bradley@frost.com Magdalena Oberland Corporate Communications - Europe P: +44 (0) 20 7915 7876 F: +44 (0) 20 7730 3343 E: magdalena.oberland@frost.com Donna Jeremiah Corporate Communications - Asia Pacific P: +603 6304 5832 F: +603 6201 7402 E: djeremiah@frost.com http://www.frost.com/ Keywords in this release: Food Fiber, insoluble fiber, soluble fiber

Frost & Sullivan

CONTACT: Trisha Bradley, Corporate Communications - North America,+1-210-247-3870, or fax, +1-210-348-1003, or trisha.bradley@frost.com , orMagdalena Oberland, Corporate Communications - Europe, +44-0-20-7915-7876, orfax, +44-0-20-7730-3343, or magdalena.oberland@frost.com , or Donna Jeremiah,Corporate Communications - Asia Pacific, +603-6304-5832, or fax,+603-6201-7402, or djeremiah@frost.com , all of Frost & Sullivan

Web site: http://www.frost.com/http://www.food.frost.com/

Source: PRNewswire

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