TV Guide Channel(R) Taps CABLEready As International Distributor for Over 100 Hours of Original Programming
Posted on: Wednesday, 18 January 2006, 15:00 CST
Offering its program lineup to the international marketplace for the first time, U.S. entertainment network TV Guide Channel(R) has tapped distributor CABLEready to handle worldwide sales for over 100 hours of original programming.
The agreement includes several series already successful in the U.S., including the home makeover show READY, SET, CHANGE! (13x30); INFANITY (7x30), the ultimate insider's guide to television's hottest shows and stars; and TV CANDY (6x30), a fashion makeover series hosted by "fashionista" Melissa Rivers, where fans are made over to resemble television stars.
In addition, CABLEready will also handle international sales for the network's extensive 2006 Red Carpet, pre- and post-event coverage of the entertainment industry's top awards ceremonies. The Red Carpet specials are hosted by TV Guide Channel's Joan and Melissa Rivers, one of the most recognized fashion critic duo on U.S. television.
"TV Guide is iconic. Nobody has ever covered entertainment better," said Gary Lico, president and CEO of CABLEready. "To be working with TV Guide Channel is the latest realization of our mission statement... not to mention a personal dream of mine. These programs and specials cover what viewers LOVE... movies, TV hits and the stars in 'em!"
"TV Guide Channel's programs give fans more access than ever to the tips, tricks and trends of the world's top celebrities, and we look forward to international success through CABLEready's expertise in worldwide programming," added Ryan O'Hara, President, TV Guide Channel.
About TV Guide Channel
TV Guide Channel is the premier television entertainment network for viewers seeking the latest information on the best programs, hottest stars and latest trends on television. Reaching nearly 80 million homes in the U.S., the network combines original programming with comprehensive program listings information, all of which deliver on viewers' need for an entertaining and easy guide to what's on TV.
About CABLEready
CABLEready, based in Norwalk, CT, is the television industry's premiere independent program representation firm with clients located across the globe. Established in 1992 to represent existing program libraries and to develop original program ideas, CABLEready provides more U.S. networks with licensed programs than any other program distributor. Its successes include INSIDE THE ACTORS STUDIO, a hit on Bravo in the U.S. and airing in more than 100 countries worldwide, and FORENSIC FILES, Court TV's top-rated series, which has also found success on NBC.
Source: Business Wire
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