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Reply! Achieves Major Milestone in Local Content Delivery and Web Marketing - Surpasses 10,000 Connecting Neighbors Websites Across America

Posted on: Tuesday, 7 February 2006, 09:00 CST

WALNUT CREEK, Calif., Feb. 7 /PRNewswire/ -- Reply! Inc. (http://www.reply.com/), a leading provider of consumer services and performance-based e-marketing solutions, today announced a significant milestone for its Connecting Neighbors division. The nation's leading provider of neighborhood marketing programs, Connecting Neighbors now provides more than 10,000 unique neighborhood websites across America, helping local consumers, real estate agents and other service providers stay more connected with their communities and each other.

Reply! services, such as Connecting Neighbors, are growing rapidly because of their unique ability to provide consumers with locally relevant content, valuable decision-making tools and easier access to trusted local service providers and businesses. Connecting Neighbors has more than doubled the number of neighborhoods it serves in the past 18 months. Local service providers, specifically real estate agents, sponsor the websites, along with related neighborhood newsletters, as a community service and powerful online marketing platform.

"This milestone for Connecting Neighbors further establishes Reply! as the preeminent provider of value-added consumer services and local performance- based e-marketing solutions," said Payam Zamani, president and chief executive of Reply!. "Our top priority is to help consumers more easily access high quality service providers, content and tools to make important purchasing and life decisions. To service providers, we are simply the most effective way to reach and acquire local customers and clients online."

Neighborhood marketing programs from Connecting Neighbors include an interactive neighborhood website and newsletter, which provide residents with a wealth of local information, including job openings, community news, classified ads, school information and community updates. The sites also brand local real estate sponsors as the neighborhood real estate expert, with their name, photo and contact information displayed at the bottom of every page. Through the Connecting Neighbors marketing program, real estate agents are dramatically increasing business opportunities and sales.

"More than 5,000 real estate agents have already signed up for Connecting Neighbors' marketing programs," said Sean Fox, executive vice president of Reply!'s real estate division. "The program is very popular because it truly helps agents establish a connection with local residents and be viewed as experts who really know and understands their community."

The continuing growth of Connecting Neighbors is part of the overall expansion and success of Reply! Inc., which in 2005 more than doubled in staff size, closed a funding round of $17 million and made a series of important executive management hires to solidify its position as the leader in local e-marketing & performance based marketing solutions and consumer services.

To become the exclusive real estate expert in your neighborhood, visit http://www.connectingneighbors.com/sponsor.

About Reply! Inc.

Reply! Inc. is the leading provider of online services for consumers, helping to make life's big decisions easy. Reply!'s online service portal - http://www.reply.com/ -- provides services to consumers in the following industries: residential real estate; automotives; home improvement; moving services; insurance; and financing. Reply!'s family of online trade brands, (iMotors; RealtyNow; AgentConnect; Connecting Neighbors), provide superior performance- based e-marketing solutions to automotive dealers, real estate agents, mortgage brokers and lenders, home improvement providers, moving services, and insurance brokers.

About Connecting Neighbors

Connecting Neighbors, a division of Reply! Inc., is the country's leading provider of Neighborhood Marketing Programs. Currently, the organization services more than 10,000 neighborhoods across North America. Connecting Neighbors was recognized as the Inman 2002 Innovator of the Year for the most innovative use of the Internet. Reply! Inc., the leading provider of online services for consumers, supports its family of online trade brands, including iMotors, RealtyNow, AgentConnect and Connecting Neighbors. For more information, contact Connecting Neighbors at 866-607-1414 or on the web at http://www.connectingneighbors.com/.

Press Contact: Cedric Vanhaver Neale-May & Partners 650-328-5555 x125 Cvanhaver@nealemay.com

Reply! Inc.

CONTACT: Cedric Vanhaver of Neale-May & Partners, +1-650-328-5555,ext. 125, or Cvanhaver@nealemay.com, for Reply! Inc.

Web site: http://www.reply.com/http://www.connectingneighbors.com/

Source: PRNewswire

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