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The Colorado Springs Gazette Launches "24-7 Have It All Mall" -- Online Shopping, Classifieds, Advertising, and Local Deal Search Powered By HarvestINFO's Local Marketplace Enterprise(TM)

Posted on: Friday, 17 February 2006, 12:00 CST

HarvestINFO(TM), a leading provider of online technology solutions for media publishers, and The Colorado Springs Gazette have partnered to deliver a rich local deal search and online shopping channel at www.gazette.com/24-7 for consumers and advertisers in the Colorado Springs market. The Gazette's newly launched "24-7 Have It All Mall" offers a fast and intuitive way to search online for the best local deals using four of HarvestINFO's Local Marketplace Enterprise(TM) solutions: Deal Storm(TM), ShopMountain(TM), Click Lizard(TM), and Exchange Tree(TM).

Deal Storm(TM) allows consumers to search by keyword or category browse to find relevant results from advertiser's ROP, display ads, and classified liners. Through the same search, HarvestINFO's commission-based online retail shopping portal, ShopMountain(TM), integrates search-relevant product results from top online retailers enabling consumers to compare online and local deals. Relevant results from HarvestINFO's Click Lizard(TM) keyword-based advertising and Exchange Tree(TM) online classifieds are likewise integrated to round out the robust shopping experience, as well as provide "create online" advertising tools for private parties and businesses in the Colorado Springs market.

"With Deal Storm(TM), ShopMountain(TM), Click Lizard(TM) and Exchange Tree(TM), Gazette.com has created a robust shopping channel that allows local consumers to easily research the best deals, locally and online," said Susan Kelly-Gilbert, vice president, sales and marketing, Gazette.com. "24-7 increases exposure for our advertisers, while offering multiple revenue opportunities for our newspaper franchise. HarvestINFO's innovative -- and more importantly, relevant -- technology, coupled with prompt and attentive service, made them the stand-out solution provider for our new shopping channel."

"We are honored to have been selected by Colorado Springs to help realize their revenue and service goals on '24-7 Have It All Mall,'" said Michael Galamb, vice president of sales, HarvestINFO. "The intent of Local Marketplace Enterprise(TM) and its individual products, is to provide media partners with multiple strategies for increasing traffic, driving revenue, and leading the local market as THE source for local information. Our implementation on Gazette's shopping channel achieves that intent, and we proudly look forward to tracking its success."

About HarvestINFO, Inc.

In 2006, HarvestINFO, Inc. celebrates its tenth year of providing leading edge local search, online shopping, and online advertising technology solutions for hundreds of media clients, representing 50 publishing groups, worldwide. HarvestINFO delivers solutions that enable media clients to strengthen their commitment of service to local advertisers and consumers, and lead their local marketplace. For more information on HarvestINFO, please visit www.harvestinfo.com.

 Media Contact: Janet Deaton, Director of Marketing HarvestINFO, Inc. 513.701.3000 x283 Contact via http://www.marketwire.com/mw/emailprcntct?id=4529B7E4A808FC5C  

SOURCE: HarvestINFO

Source: MARKET WIRE

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