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Traffix, Inc. To Showcase New Mobile Marketing Service, mxFocus(TM), at CTIA Global Wireless 2006

Posted on: Thursday, 16 March 2006, 09:00 CST

Traffix, Inc. (NASDAQ:TRFX), a premier interactive media company, announced today that its recently launched mobile marketing business unit, mxFocus, will be exhibiting at CTIA Global Wireless 2006 at the Las Vegas Convention Center from April 5th through April 7th.

Traffix will demonstrate its significant opportunity for advertisers and marketers to reach the rapidly growing wireless mobile population at booth #1457.

Jeffrey Schwartz, CEO of Traffix, Inc., stated, "We are excited to provide a first hand look at the most recent addition to our interactive media solutions at CTIA Global Wireless, the premier global event for demonstrating the latest technologies and solutions within the extensive wireless mobile industry. mxFocus brings forth a new opportunity to deliver content and services directly to consumer's wireless devices through every major wireless carrier network. We believe that as emerging wireless technologies continue to change the landscape of our everyday lives, mobile marketing will become a primary means of bringing media content to targeted population groups. We look forward to demonstrating our capabilities in this evolving space."

About Traffix, Inc:

Traffix, Inc is a premier interactive media company that develops its own content and builds communities tailored to consumers' specific interests and lifestyles. Its full solution marketing services group delivers media, analytics and results to third parties through its four business groups:

-- Traffix Performance Marketing (http://www.traffixinc.com) offers marketers brand and performance based distribution solutions though the Traffix network of entertaining web destinations, via its proprietary ad-serving optimization technology.

-- SendTraffic (http://www.sendtraffic.com) is a performance focused, search engine marketing firm focused on building online presence, optimizing marketing expenditures and retaining customers.

-- Hot Rocket Marketing (http://www.hotrocketinc.com) is an online direct-response media firm servicing advertisers, publishers and agencies by leveraging vast online inventory across sites, networks, search engines and email to drive users to client web properties, generating qualified leads, registrations and sales.

-- mxFocus (http://www.mxfocus.com) develops and distributes content and services for mobile phones and devices and provides interactive mobile media solutions for advertisers, marketers and content providers.

For more information about Traffix, Inc., visit the website at www.traffixinc.com.

This release contains certain forward-looking statements and information relating to Traffix that are based on the beliefs of Traffix's management, as well as assumptions made by and information currently available to the Company. Such statements reflect the current views of the Company with respect to future events including estimates and projections about Traffix's business based on certain assumptions of Traffix's management, including those described in this Release. These statements are not guarantees of future performance and involve risk and uncertainties that are difficult to predict, including changes in demand for the Company's services and products, changes in technology and the regulatory environment affecting the Company's business, and difficulties encountered in the integration of acquired businesses. Should one or more of these underlying assumptions prove incorrect, actual results may vary materially from those described herein as anticipated, believed, estimated or expected. The Company does not intend to update these forward-looking statements.

You may register to receive Traffix's future press releases or to download a complete Digital Investor Kit(TM) including press releases, regulatory filings and corporate materials by clicking on the "Digital Investor Kit(TM)" icon at www.kcsa.com.

Source: Business Wire

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