I.B.I.S.'s Nurture Marketing Named the Year's Best Relationship Marketing Solution by The Denali Group
Posted on: Tuesday, 17 February 2004, 06:00 CST
I.B.I.S., Inc. announced today that its Nurture Marketing for Microsoft CRM was named the year's best relationship marketing solution by The Denali Group (SellMoreNow.com), a leading CRM software analyst site. The Willy 2003 Awards (http://www.sellmorenow.com/willy2003.htm) honor the best CRM applications that help companies build world-class sales and marketing organizations while delivering great customer service.
Nurture Marketing for Microsoft CRM adds an important marketing component to Microsoft CRM and helps companies nurture valuable prospects and customers through coordinated activities. The solution, which was developed in cooperation with the James P. Cecil Company (www.nurturemarketing.com), is installed as an integral part of the Microsoft CRM interface and is easily upgraded between Microsoft CRM product releases.
According to a recent national survey, nearly 70% of business-to-business customer defections are due to nothing more than a general feeling of indifference from their supplier. Research also shows that long-term leads, which are often ignored by salespeople, represent 77% of potential sales. Nurture Marketing for Microsoft CRM helps sales organizations maximize their exposure to these opportunities and develop long-term relationships with their customers.
Over the last year, I.B.I.S. has been singled out and recognized dozens of times for excellence by the press, its customers, its partners and the industry as a whole. Additionally, I.B.I.S., Inc has been recognized by Accounting Today magazine as a Technology Pacesetter for four consecutive years, by Smart Partner magazine in their annual Smart Partner 100, and by the Metro Atlanta Chamber of Commerce as an Atlanta Hot Company.
About I.B.I.S., Inc.
Founded in 1989, I.B.I.S., Inc. (www.ibisinc.com) is a leading enterprise business solution provider for companies seeking to gain a competitive advantage through Microsoft technology solutions. I.B.I.S., Inc. is a full-service consultancy providing total business solutions related to Microsoft Business Solutions ERP, SCM, and CRM application software, as well as Microsoft infrastructure products. I.B.I.S., Inc. is a Microsoft Business Solutions Gold Certified Partner, a Microsoft Business Solutions Inner Circle Partner, a Microsoft Gold Certified Partner for Enterprise Systems, and the recipient of the 2001 and 2003 Outstanding Partner of the United States award.
Contact: I.B.I.S., Inc. Jim Bowling Business Development Manager 770-903-3339 jbowling@ibisinc.com
SOURCE: I.B.I.S., Inc.
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