• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Indosat and Kirusa Deploy World's First Voice SMS System Enabling Both CDMA and GSM Subscribers to Exchange Messages

Posted on: Monday, 3 April 2006, 12:00 CDT

PT Indosat Tbk, Indonesia's second largest telecommunications company today announced that is has deployed and is trialing the world's first voice SMS service on a CDMA network. Kirusa Inc. of the United States, the leader in voice SMS systems deployed on GSM networks, has integrated its Kirusa Voice SMS ("KV.SMS") solution into Indosat's StarOne CDMA network. It is the first voice SMS system in the world to support the exchange of voice SMS messages between mobile subscribers of both CDMA and GSM networks.

"Voice SMS is all about giving mobile users more ways to communicate," said Mr. Saiful Rizal, Senior Vice President, Product Development Corporate Market at Indosat. "With Kirusa, we are able to send voice SMS not only to CDMA but also to GSM subscribers even though the system has not yet been installed within our GSM network."

"KV.SMS provides a new, easy, and fun way for mobile users to send personal messages," said Damon Miller, Director of Business Development of Kirusa. "It is ideal for users whose language is not easily supported by SMS, or anyone who doesn't want to type out a message on the phone keypad. Based on our experience launching voice SMS in other markets, this service should prove extremely popular with Indosat's users."

With a population of 250 million people, Indonesia has one of fastest growing and most dynamic mobile markets in the world. Indosat expects to grow its subscriber base from over 15 million currently to 20 million by year-end 2006.

According to Mr Rizal, "Kirusa's ability to quickly deploy the solution in our network and its proven experience in scaling its solution for rapid growth were important factors in our decision to work with Kirusa."

About Kirusa's Voice SMS solution -- KV.SMS(TM)

KV.SMS enables mobile users to send SMS messages with voice and reply to SMS messages with voice. The solution is based on Kirusa's patent pending technology, and works on all handsets and networks. KV.SMS features the industry's most intuitive user interface as well as many traffic-stimulating features, such as Click2ListenTM for one-click listen and reply, MMS integration, voice information services, and interconnection between mobile network operators. KV.SMS can be deployed in a matter of weeks, and its fast user adoption has led to explosive revenue growth for Kirusa's customers.

About Kirusa

Kirusa is a leading developer of mobile data and voice solutions that enable customers worldwide to offer revenue-generating value added services to mobile users. Kirusa's solutions include KV.SMS(TM), the world's most advanced "voice SMS" solution. KV.SMS is built on Kirusa's patent pending technology and its highly reliable and scalable multimodal platform. The platform's ability to manage and synchronize data and voice interactions, plus its integration with IMS and 3G standards enable customers to cost effectively deploy additional revenue-generating services such as messaging, search, information, and entertainment applications. Kirusa's solutions are deployed worldwide and used by over 2.5 million mobile subscribers. The company is led by an experienced team of wireless telecom executives and technologists, and backed by leading technology venture capital firms Columbia Capital, Innovacom, and Sigma Partners. For more information about Kirusa please call its headquarters at +1 (908) 464-5566 or visit www.kirusa.com.

About Indosat

Indosat is a leading telecommunications and information service provider in Indonesia that provides cellular services (Mentari, Matrix and IM3), IDD services (IDD 001, IDD 008 and FlatCall 016), and fixed telecommunication services (StarOne, I-Phone). In May 2004 Indosat launched its Fixed Wireless Access service utilizing CDMA technology. Now StarOne has its services in several cities such as Surabaya, Jakarta dan Medan, and soon it will come at Batam, Pekanbaru dan Balikpapan. Indosat also provides Multimedia, Internet & Data Communication Services (MIDI). In addition of telecommunication services, Indosat also provides Network for ISP's to the internet cloud (Indonesia Internet Exchange). With those ranges of services Indosat nowadays is known as Full Network and Service Provider. Indosat's shares are listed in the Jakarta and Surabaya Stock Exchanges (JSX: ISAT) and its American Depository Shares are listed in the New York Stock Exchange (NYSE: IIT).

 For more information:  PT Indosat Tbk Ms. Adita Irawati Division of Public Relations Tel: +62-21-30003001 Fax : +62-21-30000085 E-mail : Contact via http://www.marketwire.com/mw/emailprcntct?id=1F91D17D74B673C9 Website : www.indosat.com  Kirusa, Inc. Srilekha Pinnamaneni Marketing Communications Tel: +1 908-464-5566 x5556 Fax: +1-908-464-5557 E-mail: Contact via http://www.marketwire.com/mw/emailprcntct?id=5EAC101691C0103C Website: www.kirusa.com

SOURCE: Kirusa

Source: MARKET WIRE

More News in this Category