• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

SendTec Announces New Client Wins for Online, Offline, and Integrated Customer Acquisition Services

Posted on: Tuesday, 4 April 2006, 09:00 CDT

SendTec (OTCBB:RSVM), a provider of direct marketing services, announces major new national client wins for online, offline, and integrated customer acquisition services.

-- New SearchFactz(TM) clients: Intuit's QuickBooks(R), TAP Pharmaceuticals, and uBid.com.

-- New Online Customer Acquisition Services clients: Pfizer and Health Benefits Direct Corporation.

-- New Direct Response Television Services clients: RealNetwork's Real Arcade, Extra Space Storage, and Oasis Legal Finance.

Paul Soltoff, SendTec's Chief Executive Officer, stated: "Marketers must generate positive returns on investment, which is why SendTec excels. We are accountable for helping our clients acquire, retain and build profitable, long-term relationships with their customers using our technology-enabled services."

Eric Obeck, President of SendTec, commented on SearchFactz, SendTec's proprietary paid search engine marketing (SEM) division: "SearchFactz is growing rapidly thanks to our unique ability to integrate proprietary technology with human involvement in the paid search process. This differs from others who rely on 'black box' technology to automate bidding. Our clients tell us that automatically gathering data and producing reports, while leaving decision-making to highly skilled marketing analysts, sets us apart and produces superior results."

Angie McCloskey, Vice President Business Development, commented on SendTec's online customer acquisition business: "Clients are choosing SendTec to drive high volume customer acquisition programs while maintaining quality. We do this by providing online strategy, creative, and media optimization through comprehensive testing platforms supported by our proprietary technologies."

John Mills, Chief Operating Officer, commented on SendTec's new Direct Response Television client wins: "Clients appreciate the way we offer a single integrated customer acquisition platform using multi-channel technologies, like iFactz(TM), which tracks online activity from direct response television advertising with high accuracy."

About SendTec

SendTec is a full-service direct marketing company specializing in Internet customer and lead acquisition, including search engine marketing and online pay-for-performance media, and direct response television advertising. The company generates scalable, high-return results for its clients using proprietary technologies and a wealth of direct marketing experience, and is fully accountable for the achievement of its clients' objectives. SendTec announces new business with the client's permission and only when the agreement exceeds internal benchmarks regarding the scope and duration of services.

For more information, visit: http://www.sendtec.com.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: Forward-Looking Statements

To the extent that any statements made in this release contain information that is not historical, these statements are essentially forward-looking. Forward-looking statements can be identified by the use of words such as "expects,""plans""will,""may,""anticipates,""believes,""should,""intends,""estimates," and other words of similar meaning. These statements are subject to risks and uncertainties that cannot be predicted or quantified and consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. Such risks and uncertainties include, without limitation, risks associated with the uncertainty of future financial results, additional financing requirements, development of new products, the effectiveness, profitability, and marketability of such products, the ability to protect proprietary information, the impact of current, pending, or future legislation and regulation on the electronic marketing industry, the impact of competitive products or pricing, technological changes, the effect of general economic and business conditions and other risks and uncertainties detailed from time to time in our filings with the Securities and Exchange Commission. We do not undertake any obligation to publicly update any forward-looking statements. As a result, you should not place undue reliance on these forward-looking statements.

Source: Business Wire

More News in this Category