Prospero Powers Community Content On WickedLocal.Com
LITTLETON, Mass., April 5 /PRNewswire/ — Prospero, the leading provider of community content management solutions, announced today the launch of WickedLocal.com, an Enterprise News Media network of hyper-local websites that integrate professional journalism, community publishing and search. The first deployment of Wicked Local is its Plymouth Massachusetts focused site, http://www.wickedlocalplymouth.com/. WickedLocal.com is using Prospero’s hosted CommunityCM platform, Prospero Blogs and Prospero Message Boards for easy and comprehensive integration and distribution of user-generated community content across its website. The site invites users to submit comments, write stories, engage in discussions and respond to polls and blogs.
“Prospero has provided a complete integrated and flexible platform across a suite of community applications to allow us to customize our look and feel and publish the content wherever and however we wanted,” said Robert Kempf, Vice President, Interactive Media for Wicked Local. “Their tools and support team were critical to our ability to deliver this robust functionality in just under four weeks.”
Prospero leads the industry in providing powerful, dynamic community content management tools for online publishers that encourage visitors to interact with content and share their ideas and opinions through applications such as message boards, editorial blogs, and social networking tools such as profiles, polls, and ratings and reviews.
“As the demand for user-generated content continues to grow, online users will access local content because it is more relevant and targeted to their interests,” said Dan Bruns, president of Prospero. “Wicked Local is among the leading-edge sites to recognize the value of community-generated content and how it can be integrated throughout their site.”
Using Prospero’s Active Content technology, Wicked Local is able to integrate elements of its blogs, message boards and other community applications within any page of their web site, creating dynamic, engaging sites embedded with rich, relevant content. Prospero’s CommunityCM, Message Boards and Blogs include advanced tools for moderating discussions to maintain editorial control and safely build their online brand.
About Prospero Technologies — Integrating Content and Community
Founded in 2000, Prospero Technologies is the leading provider of community content management solutions for the online publishing industry. Designed to support extreme peaks in traffic, Prospero’s community solutions enable organizations to easily, quickly and cost effectively develop branded community applications such as blogs, chats, and discussion boards to online consumers and manage these using a single, intuitive platform. With its flagship CommunityCM(R) Platform and community applications, Prospero offers the industry’s first complete solution for real-time, online community content delivery. Prospero’s clients include Fortune 500 media, entertainment companies and internet publishers such as iVillage, Washington Post.com, About.com, BusinessWeek, Fox, CBS.com, Meredith Corporation, Knight Ridder Digital, Delphi Forums, NASCAR, Wall Street Journal, MLB.com, Amazon, Comcast, MSN, and MSNBC. For additional information, visit http://www.prospero.com/ or contact the company at 978.698.6542.
About Enterprise NewsMedia, LLC:
Enterprise NewsMedia LLC, a privately held media company headquartered in Quincy, MA., publishes two award-winning daily newspapers, The Patriot Ledger of Quincy and The Enterprise of Brockton; the bi-weekly Old Colony Memorial in Plymouth; 24 weekly newspapers; and the Plymouth Guide. Enterprise NewsMedia’s websites include the Wicked Local sites and SouthOfBoston.com.
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Prospero Technologies
CONTACT: Dana Harris of Red Javelin Communications for ProsperoTechnologies, +1-978- 440-8392, dana@redjavelin.com
Web site: http://www.prospero.com/http://www.wickedlocal.com/