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Breakthrough Technology Named Credex, Empowers Real Estate Agents and Mortgage Professionals to Embrace the Consumer at Point of Sale

Posted on: Tuesday, 18 April 2006, 18:00 CDT

SEATTLE, April 18 /PRNewswire/ -- Next Online Technologies (http://www.nextomt.com/) released an application that bridges the gap between consumers, real estate agents, and mortgage professionals in the home buying and loan process. The new product named Credex (http://www.credex.net/) allows real estate agents and mortgage professionals to generate, track, and manage their leads, improve their workflow, and communicate with other parties in the real estate buying and financing process, including the consumer.

The availability of consumer information, virtual home tours, and eMortgage retailers have begun to revolutionize the way that consumer real estate is bought, sold, and valued online according to authoritative industry sources. Real estate agents and mortgage professionals spend large sums of time and money buying and generating leads, but often do not have a centralized way to track them. According to an article in the March 20th edition of National Mortgage News, a mortgage industry newsweekly, a key goal of mortgage professionals is to " ... turn browsers into borrowers, quickly and cost effectively." Credex achieves that by automating the point of sale process and centralizing management of all leads in real time.

"Real estate agents and mortgage professionals tell us they have no idea how many leads they are losing each month. Also, they have no cost effective way to track their return on investment for marketing campaigns, purchased lead lists, or for leads that are randomly coming in their door," explains Peter Phelps, CFO/COO of Next. "If the real estate agent or mortgage broker doesn't respond to the home buyer immediately, chances are the deal is lost because of the competitive nature of the industry. Credex automates information and communication -- compressing the home purchase process."

"Credex will alter the home buying lending business process as disruptively as other companies like Zillow and Redfin are changing the way real estate is bought, sold, and valued online," according to Phelps.

About Credex

Credex is a comprehensive management tool used by real estate agents and mortgage professionals to generate, track and manage leads and communicate with all parties in the origination process. Credex is a registered business solution provided by Next Online Technologies. Visit Credex online at http://www.credex.net/.

About Next Online Technologies

Next Online Technologies creates business solutions that reduce costs and improve workflow for the financial services industry. For more information on Next, visit their web site at http://www.nextomt.com/.

Contact: Athena Morrissey Next Online Technologies amorrissey@nextomt.com 425-921-6463

Next Online Technologies

CONTACT: Athena Morrissey of Next Online Technologies, +1-425-921-6463,or amorrissey@nextomt.com

Web site: http://www.nextomt.com/http://www.credex.net/

Source: PRNewswire

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