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2006 FIFA World Cup(TM) in Italian During Live Semi-Finals and Finals

Posted on: Monday, 3 July 2006, 12:00 CDT

SAN FRANCISCO, July 3 /PRNewswire/ -- Starting Tuesday, July 4, with the Germany v Italy match, soccer fans in the U.S. can watch the semi-finals and finals of the 2006 FIFA World Cup(TM) LIVE with Italian commentary on Setanta Sports. The TV network, available on DirecTV Channel 615 and GlobeCast WorldTV, is the only channel in the US airing these exciting matches in Italian. So far, all the World Cup(TM) matches on Setanta Sports have been airing with German language commentary, which will still be available through the finals.

The Germany v Italy semi-final airs LIVE at 3PM ET. For no extra charge, subscribers can choose commentary in the language of either team.

"We want to offer our expat fans as much access to the 2006 FIFA World Cup(TM) as possible," says Simon Green, Chief Executive, Setanta Sports North America. "Soccer fans in America are waking up to a whole new appreciation for the game. We're confident this new addition to our World Cup programming will attract even more soccer lovers to this prestigious sports event."

Setanta Sports has received critical acclaim from English-speaking US fans as well. Soccer columnist Tino Palace, reporting on mlsnet.com, wrote: "I had to switch channels to Univision and Setanta Sports to see the teams taking the field, listen to the anthems, and soak in the wonderful atmosphere that sets up the electricity of the host nation playing its first home game. It was great television."

Setanta Sports, the pay TV network dedicated to European soccer and rugby, has been airing all 64 matches from the tournament, 56 of them LIVE, along with an extensive line-up of classic games from previous World Cups, team profiles, and qualifying matches.

Setanta Sports is a 24-hour, digital pay TV network dedicated to European and international soccer and world-class rugby. It launched in the United States in April 2005. http://www.setanta.com/usa

Setanta Sports

CONTACT: Gillian Renault, +1-404-378-7259, or Gillian@renaultpr.com, orClaire Roe, +1-770-900-6800, or claireroe@bellsouth.net, both for SetantaSports

Web site: http://www.setanta.com/usa

Source: PRNewswire

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