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Prospero's Moderation Services Delivers Online Community Insight

Posted on: Tuesday, 8 August 2006, 09:00 CDT

LITTLETON, Mass., Aug. 8 /PRNewswire/ -- Prospero Technologies (http://www.prospero.com/), the leading provider of community content management solutions, today announced its Community Trend Report, a new add-on offering to its popular community moderation services for online communities. Prospero's new Community Trend Report provides valuable in-depth analysis on online customer interactions, allowing companies to easily assess the activity and health of an online community and receive valuable business intelligence that help them understand the interests and needs of their customers to create and change their products and services and further engage and increase their audiences.

The new Community Trend Report supplements Prospero's Community Management Services (PCMS) team by providing insights about the interests and opinions of consumers participating in a company's online community. It provides weekly community information including usage trends, most popular topics discussed including sample posts, incident reports, and recommendations to improve the community. This qualitative and quantitative analysis helps clients better understand issues being discussed within their community as well assist in developing additional content for the site, ideas for products, character and script development (for entertainment companies), additional coverage of stories (for news organizations) as well as measuring the effectiveness of advertising campaigns.

Prospero's community management services has been used by leading media, entertainment and Internet companies such as Fox Television, Fox Reality Channel, Fox Home Entertainment, Fox Movies, AOL/Black Voices, Topps Company, MSN, Knight Ridder, BBC America, CBS Sportsline and HBO.

"As organizations build online communities and embrace the power of user generated content from message boards, journals, blogs, and personal profiles there is often concern about the effect of this content on brand integrity," said Rusty Williams, vice president of Prospero. "We offer the only total solution that provides the breadth of online community applications with the depth of flexibility to adapt and evolve with customer's needs and Web 2.0 technology. Our moderation services create a richer site experience that completely leverages the value of user generated content while maintaining editorial control and brand personality."

Prospero's Community Management Services (PCMS)

PCMS provides the key link between a company and its customers by properly managing the communities. Prospero's professional moderation service team provides front-line support in helping clients manage and maintain order in their high-traffic message boards, blogs and chat discussions. PCMS also helps to maintain a safe and welcoming environment for all community members, seeding new discussions and pruning existing ones to ensure robust interactions. The moderation team helps new users get comfortable, encourages members to get involved in reporting the violations they see and are available to answer questions from the entire community. The team conducts regular sweeps of message boards for violation of forum rules and to remove offensive messages as well as members who are intentionally/habitually disruptive or abusive. As part of each engagement, PCMS works with the client to assess the type of editorial controls that are appropriate for the community. Some projects require each comment of message to be reviewed and approved prior to release on the site. Other projects rely more on community members to find and report inappropriate content to the PCMS team.

PCMS complement the Prospero CommunityCM platform which is the industry's first community content management platform for easy and comprehensive integration and simplified control of user-generated content across all applications within a website. This powerful dynamic, interactive platform contains the broadest range of moderation and content management tools integrated with a highly-scalable online community applications.

Prospero CommunityCM Moderation Tools

Prospero provides a variety of tools to help moderators manage content and users who post inappropriate content.

* Flags: flags can be used to lock out or "gag" people who are disruptive or may be set for users who are willing to help moderate specific areas. * Profanity Filter: Prospero's profanity filter can be customized to include a custom list of words based on each client's requirements. * Report Violation: users can click a report violation link to report messages that they feel are inappropriate to the moderator. * Approval Queue: the approval queue is used to review messages before they're posted publicly. * Post Waiting Period: moderators can set a period of time that new members have to wait after registering before having the privilege to post to the message boards. * Private, Host-Only Folders: even when the moderation queue is turned off, moderators can move messages out of public view by using host-only folders. Pricing and Availability

Community Trend Report is available immediately and can be used by any organizations, including clients who use internal or third party technologies. Pricing starts at $400 per month and is customized based on the type of community, the applications being used and the volume of traffic. Prospero offers various levels of its Moderation Services to meet Internet publisher's needs and requirements -- from Scan Moderation to Full Moderation -- the most comprehensive coverage and assurance that all messages comply with the site's terms of service.

About Prospero Technologies -- Integrating Content and Community

Founded in 2000, Prospero Technologies is the leading provider of community content management solutions for the online publishing industry. Designed to support extreme peaks in traffic, Prospero's community solutions enable organizations to easily, quickly and cost effectively develop custom-branded applications such as blogs, chats, and message boards to online consumers and manage these using a single, intuitive platform. With its flagship CommunityCM(R) Platform and community applications, Prospero offers the industry's first complete solution for real-time, online community content delivery. Prospero's clients include Fortune 500 media, entertainment companies and internet publishers such as iVillage, Washington Post.com, About.com, BusinessWeek, Fox, CBS.com, Meredith Corporation, Knight Ridder Digital, Delphi Forums, NASCAR, Wall Street Journal, MLB.com, Amazon, Comcast, and Tribune Interactive. For additional information, visit http://www.prospero.com/ or contact the company at 978.698.6542.

All companies and products listed herein are trademarks or registered trademarks of their respective holders.

For More Information: Dana Harris Red Javelin Communications dana@redjavelin.com (978) 440-8392

Prospero Technologies

CONTACT: Dana Harris, of Red Javelin Communications for ProsperoTechnologies, +1-978-440-8392, dana@redjavelin.com

Web site: http://www.prospero.com/

Source: PRNewswire

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