• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Sbarro Announces Joint Venture to Open 100 Restaurants in India

Posted on: Thursday, 7 September 2006, 09:20 CDT

MELVILLE, N.Y., Sept. 7 /PRNewswire/ -- Sbarro, the nation's leading quick-service Italian restaurant company, today announced a joint venture with India-based RTC to open 100 restaurants in India. Sbarro's joint venture with RTC, Sbarro Restaurants (India) Limited, will develop and operate India's first Sbarro restaurants in New Delhi by 2007, with 10 units opening every year over the next 10 years. The majority of the restaurants will be located within shopping malls in major metropolitan areas such as New Delhi and Mumbai. Earlier this year, Sbarro announced agreements to open more than 75 units in regions across the globe, including Mexico, Egypt, Romania, Central America and The Bahamas.

"Our joint venture with RTC will result in Sbarro's largest international expansion to date and allows us to introduce our authentic Italian food to yet another culture," said Peter Beaudrault, president and CEO of Sbarro. "With 250 malls in development, India presents a huge opportunity for Sbarro and we look forward to working with RTC to establish our brand in the Indian marketplace."

Sbarro will be the first restaurant in India to offer pizza by the slice and a full Italian menu. Menu items will be tailored to the religious and ethnic preferences of the Indian culture and will exclude beef products and meat-based pasta sauces. Additionally, Sbarro chefs will create a variety of new vegetarian dishes to appeal to the largely vegetarian population.

"Sbarro's adaptable menu, authentic food and strong franchisee support have allowed the brand to succeed across a variety of cultures," said Gaurav Jain, director of RTC. "We are extremely optimistic of Sbarro's potential and expect the brand to have a huge presence in India's developing consumer market, especially malls, high-traffic locations and mass transit facilities."

About Sbarro

Over the past five decades, Sbarro has grown into the nation's leading quick service Italian restaurant company with close to 1,000 units across 30 countries. Sbarro's deep Italian roots date back three generations to Naples, Italy and later Brooklyn, N.Y. The company offers an extensive menu of more than 200 items based on authentic Southern Italian recipes passed down through the Sbarro family. Sbarro restaurants can be found in malls, airports, universities, rest stops, hotels and stadiums throughout the world. For five out of the past six years, Sbarro has been ranked by Entrepreneur magazine as the #1 quick service Italian restaurant. Other brands owned by the company include Mama Sbarro and Carmela's of Brooklyn. Sbarro is in a joint venture under the name Boulder Creek Ventures, operating steakhouses including Boulder Creek Steakhouse, Rothmann's Steakhouse, Sagamore Steakhouse, Blackstone Steakhouse and Burton & Doyle. For more information, visit http://www.sbarro.com/.

Sbarro

CONTACT: Jessica Lascar of MWW Group, +1-201-460-2846, jlascar@mww.com,for Sbarro

Web site: http://www.sbarro.com/

Source: PRNewswire

More News in this Category