Northern Light Opens Up Search of the Business Web for All Users
CAMBRIDGE, Mass., Sept. 11 /PRNewswire/ — Northern Light(R), a provider of custom enterprise, industry, and Web search engines, announced today that it is releasing a new version of the Business Research Engine (http://www.nlresearch.com/) which opens the service to all users.
(LOGO: http://www.newscom.com/cgi-bin/prnh/20010221/ATW031LOGO )
C. David Seuss, CEO of Northern Light, said, “Ten years ago, Northern Light launched our first Web search engine with the idea that business professionals would prefer to search industry publications, business news, and the Web from one site using one user interface. Northern Light has been providing business search for a decade now. In 2002, the company’s then new owners discontinued free public access to the search engine and focused solely on enterprise users. When the employee group bought the company back in 2003, we immediately decided to return the free public access to our search engine as soon as we had the right product to offer. You cannot imagine how proud we are of this day when we are able to invite the public back. The Little Blue Folders are once again at your service!”
All users of the Business Research Engine can now browse the Market Intelligence Centers (MIC), access the featured reports and resources from the Web, and can use the Business Web(TM) search without limitations as well as our new white paper search. Users can search the full-text of trade journal and business news databases without limitation to see if there are interesting and relevant articles that meet their needs. A subscription or day pass is required to read articles from the journals and business news sources and to take advantage of our advanced functionality like Search Alerts, Public Alerts and user preferences.
There is no advertising on the site, no pop-ups, no paid inclusions, no text ads pretending to be search results. “The Northern Light Business Research Engine is a professional tool intended for professionals,” said Seuss.
Credit card subscriptions to access the premium content and features can take two forms: a monthly subscription for $9.95 or, a new option with this version, 24 hour day passes for $4.95. Subscribers have unlimited access to all content and features. There are also annual enterprise licenses available for $5,000 for up to 50 seats and $36,000 for an unlimited number of users.
Seuss observed, “From a functional perspective, the most significant change in the new version of the Business Research Engine is that much more editorial support is provided for the user. We have over 400 browseable topics and subscribable Search Alerts, and Market Intelligence Centers on 20 industries. These editorial features help the user make maximum use of the content and search technology. Our idea is to do as much of the work for the user as possible.”
Some highlights of new features are: * Site Reorganized — reorganized design of the site to make it easier to take advantage of the advanced features and to incorporate much more in the way of editorial contribution to the user experience. * Browse by Topic — browse over 400 editorially created and maintained topic searches spanning every industry in each collection — Journals, Business Web, and Business News. These topic searches are created and maintained by Northern Light editors and are often more elaborate than any alerts that you might create on your own. * Toggle Your Search — automatically run your search in any collection directly from the results page by clicking on the relevant collection in the upper left hand corner. This makes it a snap to run the same search on journals, news, archived news, the Business Web, or white papers without having to reenter the search terms on a new form. * Public Alerts — subscribe to receive email updates from any of these topic searches. To see and subscribe to the Public Alerts, go to My Alerts/Public Search Alerts, (the tab defaults to Public Search Alerts) and open a folder or execute any of the topic searches. * Set Preferences — customize your site by selecting a particular search form or a particular MIC as your landing page when you enter the site. Other user definable preferences include the ability to suppress the display of specific Market Intelligence Centers on the Market Intelligence tab, and the ability to turn off clustering by source in the results list. To set your preferences go to My Account/My Personalization. * Review Your Account Details — display of account and billing information specific to your account is now displayed in My Account/My Payments. * Administration Center — enterprise account administrators now have extended access to sub-account details, usage reports, billing details as well as online access to the Administrator’s Guide.
In addition the already extensive content in the Business Research Engine has been expanded significantly:
* Market Intelligence Centers — browse through 20 Market Intelligence Centers covering the landscape of industries, with our editors picking the important stories of the day and finding substantive reports and feature articles that provide analysis, commentary and perspective. * Journals — 1.3 million articles from over 1,400 premium publications that are mostly industry trade journals. This content is simply not available from Web search engines. Several hundred new publications have been added as part of the product upgrade. * Business Web(TM) — there are now over 100 million pages from the Business Web of over 22,000 websites of public companies, private companies, venture funded companies, venture capital companies, trade associations, trade journals, MBA programs, corporate law firms, and agencies of the government that regulate business. Shopping and e- retail, and consumer sites such as MySpace, are excluded from the Business Web so that search results are from just that part of the Web that business analysts and market researchers want. The Business Web has been expanded to include thousands more sites, tens of millions of more pages, and to ensure that the content crawled from sites is on target for business research. * News — 100,000 up-to-the-minute business news stories from over 70 newswires, updated every 2 minutes; or 3 million articles from archived newspapers and newswires stretching back 3 years. * White Papers — a brand new collection of over 5,000 company submitted white papers, webcasts, case studies and other IT product information. About Northern Light(R)
Northern Light (http://www.northernlight.com/), provides custom enterprise, industry, and Web search engines for enterprises and individuals. Established in 1996, our products include the Northern Light Enterprise Search Engine, the Northern Light Business Research Engine featuring Market Intelligence Centers, SinglePoint(TM) Market Research Portals, as well as search application professional services including both development, and hosting for custom search engines. Northern Light has built and installed over 200 custom enterprise search and market intelligence applications for leading organizations, and provides business research content solutions to over a hundred thousand employees of our enterprise customers every day. All products use Northern Light’s patented, proprietary clustering engine, classification engine, and subject taxonomy.
For information about Northern Light products and services, or to request an enterprise trial, contact Northern Light at http://www.northernlight.com/. The Business Research Engine may be found at http://www.nlresearch.com/.
Northern Light, the Northern Light logo, Business Research Engine, Live Queries, Business Web, Center For Market Intelligence, SinglePoint, Analyst Direct, and Analyst Views are registered trademarks or trademarks of Northern Light Group, LLC.
For additional information contact: C. David Seuss Northern Light Group, LLC Voice: 617-674-2074 Fax: 617-674-2076 pr5@northernlight.com http://www.northernlight.com/
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Northern Light
CONTACT: C. David Seuss, Northern Light Group LLC, +1-617-674-2074,pr5@northernlight.com
Web site: http://www.northernlight.com/http://www.nlresearch.com/