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Arcadian Networks to Develop 'Go to Market' Infrastructure to Complete and Accelerate Adoption of Its Mission-Critical Network Solutions

Posted on: Tuesday, 12 September 2006, 18:00 CDT

NEW YORK, Sept. 12 /PRNewswire/ -- Arcadian Networks, Inc., a privately held, mission-critical, wireless, telecommunications carrier, announced the appointment of Safi Oranski, vice president of business development and Joseph Zarb, vice president of marketing. The appointments follow the appointment of Robert Hearn, national vice president of sales and John Rasweiler vice president, engineering and network operations and accompany the launch and expansion of the company's third-party solutions and intrinsic capabilities.

Tremendous Opportunity Cited

Joseph Zarb, a marketing professional with over 15 years of experience has been appointed vice president of marketing. Prior to joining Arcadian Networks he held executive positions at Consensure Inc., SAP, TopTier Software and IBM. His experience includes project management; value-based consulting; software development; strategic planning; and solutions marketing. Mr. Zarb oversees product marketing and corporate communications at Arcadian Networks. He has a B.S. in Computer Science with a dual major in Business Administration from Marist College in New York and completed post-graduate work at Columbia University.

"Since 9-11; our nation's critical infrastructure, such as oil & gas pipelines and electric and water utilities have become the focus of much national media attention," said Joe. "The problems facing these industries include an aging workforce; deregulation; increasing consumer sophistication; security; environmental; and the need to modernize aging infrastructure. Today, more than ever, the command and control of mission-critical assets needs to be in the hands of the people who can make decisions and take action quickly. Arcadian Networks is uniquely positioned to help all of these industries communicate and respond to needs and opportunities in real-time."

Prior to joining Arcadian Networks, Safi Oranski has held senior positions at Gilo Ventures, BackFlip Software and SAP. With significant experience in strategic business development, product marketing, market and product penetration, and sales, Safi will be responsible for developing Arcadian Networks alternate channel strategy and business partnerships. Safi earned an MBA from Kellogg School of Management, Northwestern University. He also has a law degree from The Interdisciplinary Center in Herzliya. As an attorney, he worked in the corporate division of one of the leading law firms in Israel.

"Our mission-critical network has been designed to unify existing applications and devices with the next-generation of 'smart devices' thus enabling new capabilities while providing investment protection," said Safi. "We're partnering with the leading providers of broadband spectrum, high-bandwidth terrestrial backhaul, professional services, telemetry and sensory equipment to help our customers obtain low-cost, end-to-end solutions. We believe we are uniquely positioned to help our customers unify and modernize their networking infrastructure so that information can be aggregated in real-time from all sorts of mission-critical high performance internet protocol (IP) based applications."

The Arcadian Networks solution is ideally suited for a broad range of applications, including Supervisory Control and Data Acquisition (SCADA), physical security & surveillance, Voice over Internet Protocol (VOIP), control area operations, automatic meter reading (AMR), and workforce management solutions.

"Although Arcadian Networks provides a best-of-breed, mission-critical, networking solution today; we take pride in our agnostic approach to solving customer problems by delivering the ideal equipment, spectrum and professional services for each client's needs", said Gil Perez, chief executive officer of Arcadian Networks. "Both Joe and Safi will be driving the development of our solution and partner ecosystem which is critical to our long-term success. I'm confident that they bring the creativity and energy needed to develop and market solutions for the challenges and opportunities facing our nation's critical infrastructure. At Arcadian Networks, we, along with our partners share the responsibility of helping our clients succeed in their business."

About Arcadian Networks

Arcadian Networks is a mission-critical telecommunications carrier providing the first private, secure wireless data communication network for utilities and other 'dispersed-asset' industries in a wide portion of the rural United States. Through its unique 700 MHz-based network, the company offers utilities such as electric, oil and gas, and water with a turnkey flexible high-speed broadband network allowing real-time monitoring and control of operations and management applications. Arcadian Networks provides the foundation for reliable, secure and efficient networking focused on operational, mission-critical assets and infrastructure. Based in New York, Arcadian Networks has secured funding from investors including: Goldman, Sachs and Co.; Gilo Ventures; and Clal Industries and Investments Ltd.

For more information, please visit http://www.arcadiannetworks.com/

All trade names are the property of their respective owners.

Arcadian Networks

CONTACT: Joseph Zarb, Arcadian Networks, +1-914-579-6300,joe.zarb@arcadiannetworks.com

Web site: http://www.arcadiannetworks.com/

Source: PRNewswire

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