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Leading Provider of Computer Parts and Repair Services Changes Name From Pre-Owned Electronics to Blue Raven Technology

Posted on: Monday, 18 September 2006, 09:00 CDT

Name Change Reflects Company's Broader Focus on Replacement Computer Parts, Computer Repair Services, Reverse Logistics Support, as Well as Wholesaling and Servicing Retail Products

Pre-Owned Electronics, a leading provider of replacement computer parts and computer repair services for over 20 years, primarily to the business-to-business community, has changed its name to Blue Raven Technology, Inc. (www.blueraven.com).

President and COO, Glen Kashgegian, said, "A succession of key moves throughout 2006, including a name change, an expanded product portfolio, senior management additions and a pending facility relocation, will reposition Pre-Owned Electronics, Inc., more closely to its mission and goals. Changing the name from Pre-Owned Electronics to Blue Raven Technology was a natural extension of that strategy."

To focus the company more closely to its long-term objectives, Blue Raven Technology will now encompass the sale of out-of-warranty computer parts, depot repair services, reverse logistics support for the major Asian computer manufacturers, as well as wholesaling unique and differentiated retail products.

"It was critically important to us that we execute and begin gaining traction on the product strategy before changing the name," says Jeff Harrison, Director of Business Operations. "The remaining component of our strategy is the relocation to a customized, state-of-the-art, facility which will occur over the next 60 days."

The core business of servicing major retailers, resellers and school systems with out-of-warranty computer parts and depot repair services remains the cornerstone of the business. "It is our existing customers that have made us successful and providing them with new and complementary products and services is central to our overall strategy," says Charles Kouyoumjian, Founder of Blue Raven.

Blue Raven Technology (www.blueraven.com) is a leading provider of replacement computer parts, computer repair services, reverse logistics support for Asian computer manufacturers, as well as wholesaling and servicing retail products. The company is currently located in Bedford, Massachusetts.

For more information, please contact us at 877-20-RAVEN, or jharrison@blueraven.com.

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Source: Business Wire

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