InStranet Secures $4M From European Venture Capital Firm Add Partners to Further Capitalize on International Growth
Posted on: Tuesday, 22 June 2004, 06:00 CDT
InStranet, Inc., leader in content and knowledge-based applications for customer service organizations, today announced that it has secured additional financing in the amount of $4 million, in a round lead by European technology venture capital firm Add Partners.
InStranet provides turnkey business applications that increase the efficiency and quality of service in sales and marketing channels (such as call centers, points of sale, distributors, and field sales), across a wide range of industries. The applications guide users in real time to the right product, service, and procedural information in context with the customer interaction. In addition, InStranet provides out of the box analytics to determine information effectiveness on the field. This allows managers greater visibility to determine, for example, if the field sales organization needs specific additional training or which promotion has gained the best traction with customers.
InStranet's corporate customers already include leaders from a wide range of industry sectors including: 3M, AXA, BNP Paribas, France Telecom, Manpower, Mitsubishi, Orange, Penske Truck Leasing, and Zurich North America. Worldwide partners include Aspect Communications, BEA Systems, Genesys, IBM, Oracle, and Sun Microsystems.
"InStranet has demonstrated exemplary technology and market vision. They have very quickly secured the customer contracts and partnerships to support an aggressive drive into the fast growing customer service knowledge base applications market," says Sebastien de Lafond, Managing Partner, Add Partners.
"We've already received excellent validation of our technology and market understanding from our customers - all leading players in their industries," says Alex Dayon, Chief Executive Officer of InStranet, Inc. "Now, with financial, strategic, and operational support from Add Partners we expect to see our expansion in Europe, North American and Asia accelerated to a broader group of corporate customers looking to improve sales channel efficiency and quality of service."
About InStranet, Inc.
InStranet is a worldwide leader of business software applications that increase the efficiency of sales and marketing channels. Global 2000 companies rely on InStranet's solutions to automate multi-channel content and knowledge delivery for customer service, contact center and field sales initiatives. InStranet's Content-Based Applications Suite enables large corporations to securely create, manage, and deploy critical sales and marketing content for enterprise channels, and to analyze the results to identify key successes or areas for improvement.
InStranet applications are currently deployed in many high-profile global enterprises, including 3M, AXA, BNP Paribas, Credit Lyonnais, France Telecom, Manpower, Orange, Penske Truck Leasing, and Zurich North America. Global partners include Aspect Communications, BEA Systems, Genesys, IBM, Oracle, and Sun Microsystems. InStranet has offices in Paris, France and Chicago, Illinois, and technology and distribution partnerships throughout Europe and Asia. Visit www.instranet.com for more information.
About Add Partners
Add Partners, www.addpartners.com, is a leading Venture Capital firm, investing in Europe's most promising technologies and entrepreneurs. Uniquely for Europe, Add Partners' expert investment team applies Silicon Valley-style investing, deep knowledge of the European market and global perspective to help early-stage companies achieve their global potential. Add Partners was founded in 1999 and is headquartered in London, UK.
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