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Impart Media Advertising Announces Direct Response Campaign With CARSTAR

Posted on: Friday, 6 October 2006, 09:00 CDT

SEATTLE, Oct. 6 /PRNewswire-FirstCall/ -- Impart Media Group, Inc. (BULLETIN BOARD: IMMG) , a unique full service provider of hardware, content, and advertising for digital media networks announced today that E&M Advertising, the direct response unit of Impart Media Advertising, a wholly owned subsidiary of Impart Media Group, has landed a media contract with CARSTAR. The project, which launched this week, is an extensive direct response campaign that will run for the next three months. CARSTAR selected E&M Advertising and International Media Partners to oversee the new campaign in Washington State.

(Photo: http://www.newscom.com/cgi-bin/prnh/20060214/SFTU169LOGO )

Impart Media Advertising President, Michael Medico said, "We've spent the last several months planning for the right media vehicle with CARSTAR. The nature of their service business is ideal for attracting qualified leads, derived from measurable and accountable media. In recent years we have seen more and more advertisers focus on direct to consumer marketing to build their business taking advantage of the cost and flexibility of direct response."

International Media Partners President, Gordy Bryson added, "We have worked with Mike and the team at E&M for many years on a number of accounts and we consider direct response an important media solution for many of our clients. Direct response is becoming more and more a component of integrated media and marketing campaigns and the results have been very impressive."

Founded in 1989 and headquartered in Overland Park, Kansas, CARSTAR is the largest group of auto body repair shops in North America. The privately held company currently has 270 locations in 25 U.S. states and the District of Columbia, and 110 Canadian locations.

Terms of the deal were not disclosed. About Impart Media Group, Inc.

Impart Media Group, Inc., headquartered in Seattle, Washington, is a rapidly expanding digital signage leader in the emerging out-of-home media sector. The company is growing through a consolidation strategy that includes acquiring the industry's best and brightest talent and developing the most advanced solutions to create a broad, integrated one-stop communications media company focused on digital signage and networked advertising offerings for leading brands and environments in industries such as retail, grocery, banking, restaurants, hospitality, government, airports, and public transit spaces, among others. The company's digital media solutions enable the simultaneous delivery of video, stills, text, web, and animation content to a variety of remote audiences in real time, allowing for immediate customization of messages through a centralized network operations center or secure web portals. For more information please visit: http://www.impartmedia.com/ or call (800) 544-3343.

About CARSTAR

CARSTAR is an international franchise of high quality collision repair facilities, committed to providing a consistent quality product to customers and insurance partners. CARSTAR technicians are highly trained and continually receive technical training to ensure they are qualified to work on any vehicle. Customer satisfaction is the number one priority for CARSTAR. For more information please visit: http://www.carstar.com/ or call (800) 999-1949.

About International Media Partners

International Media Partners (IMP), a Seattle based media agency, is a full-service media organization with over 25 years of experience in both traditional and direct response advertising. With multiple offices/partners around the country IMP specializes in both regional and national accounts across multiple categories. For more information about our services contact Gordon Bryson @ 1-425-455-5900 Extension 129 or log on to http://www.intlmediapartners.com/

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995. This news release may contain forward-looking statements relating to the success of any of the Company's strategic initiatives, the Company's growth and profitability prospects, the benefits of the Company's products to be realized by customers, the Company's position in the market and future opportunities therein, the deployment of Impart products by customers, and future performance of Impart Media Group. Forward-looking statements may also include, without limitation, any statement relating to future events, conditions or circumstances. Forward-looking statements in this release are not promises or guarantees and are subject to certain risks and uncertainties, and actual results may differ materially. These risks and uncertainties include, among others, risks involved in the completion and integration of acquisitions, the possibility of technical, logistical or planning issues in connection with deployments, the continuous commitment of the Company's customers and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission (SEC). You should not place undue reliance upon any such forward-looking statements, which are based on management's beliefs and opinions at the time the statements are made, and the Company does not undertake any obligations to update forward-looking statements should circumstances or management's beliefs or opinions change.

CONTACT: Rick Lutz, LC Group (404) 261-1196 or LCGroup@mindspring.com Andrew Hellman CEOcast, Inc. (212) 732-4300

Photo: http://www.newscom.com/cgi-bin/prnh/20060214/SFTU169LOGOAP Archive: http://photoarchive.ap.org/PRN Photo Desk, photodesk@prnewswire.com

Impart Media Group, Inc.

CONTACT: Rick Lutz of LC Group, +1-404-261-1196, orLCGroup@mindspring.com; or Andrew Hellman of CEOcast, Inc. +1-212-732-4300

Web site: http://www.impartmedia.com/


Source: PRNewswire-FirstCall

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