USA Wrestles Its Way to #1 Entertainment Network
Posted on: Wednesday, 18 October 2006, 12:00 CDT
NEW YORK, Oct. 18 /PRNewswire/ -- Led by the three hour special WWE: RAW FAMILY REUNION USA ranked as the #1 entertainment network, In the third week of 4Q06, with 0.5 million P18-34, 1.1 million P18-49, and 1.1 million P25-54. In addition, USA ranked #1 outright among F18-49, with 0.6 million viewers in that demo.
-- USA's WWE: RAW FAMILY REUNION special from 8p-11:06p on Monday averaged 2.6 million P18-49 and 2.3 million P25-54, the best P18-49 delivery in the Monday 8p-11p time period since 10/03/05, the night of WWE's return to USA. Among P25-54, this was USA's highest Monday prime performance since 11/14/05 in that time period. -- With a strong performance from the WWE: RAW FAMILY REUNION three-hour special on Monday, USA was the #1 entertainment network in basic cable prime on Monday among all key demos. USA topped the nearest competitive entertainment network by 146% among P18-49 and by 80% among P25-54. In addition, USA out-delivered Fox among P18-49 and P25-54 and ABC/Fox among M18-49 in 8p-11p prime on Monday.
USA Network delivered more young viewers than it did during the same week last year (10/10-10/16/05), up 1% among P18-34 and up 3% among M18-34 (Live+SD vs. pre-DVR data).
*Please note: all data is Live+SD unless otherwise noted.
USA NETWORK is cable television's leading provider of original series and feature movies, sports and entertainment events, off-net television shows, and blockbuster theatrical films. The #1 basic cable network across the board in 3Q06, USA Network is seen in 90 million U.S. homes. The USA Network Web site is located at http://www.usanetwork.com/ . Characters Welcome.
USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.
USA Network
CONTACT: Jean Guerin, +1-212-664-8988, jean.guerin@nbcuni.com, orKristin Schulman, +1-212-664-4140, kristin.schulman@nbcuni.com, or BradBernstein, +1-212-664-4401, brad.bernstein@nbcuni.com, or Andrea Epstein,+1-818-777-6679, andrea.epstein@nbcuni.com, all for USA Network
Web site: http://www.usanetwork.com/
Source: PRNewswire
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