Dealer.Com to Take Part in J. D. Power & Associates Automotive Internet Roundtable 2.0
Dealer.com, a leading provider of eMarketing solutions in the automotive industry, today announced Mike DeCecco, Regional Sales Director, will participate in a roundtable discussion at the J.D. Power & Associates Automotive Internet Roundtable 2.0 meeting on November 1-3 at the Red Rock Casino, Resort & Spa in Las Vegas, Nevada. Mike is an industry veteran who has worked in the automotive business for over 10 years. He has extensive experience in internet sales and managed the internet presence of 30 rooftops with 11 franchises in New York for one of the top auto groups in the country.
DeCecco will participate in a panel discussion highlighting Sales Integration: Linking shoppers from the dealer site to the storefront. Sales integration is vital in strategically driving online traffic to a dealer’s website. The roundtable discussion will highlight strategies dealers can use to optimize their sites for organic search and utilize sales integration more effectively.
Details on the Panel
When: Thursday, November 2, 2006 at 12:00 PST
Where: Red Rock Casino, Resort & Spa, Las Vegas, Nevada
Who:
Panelists: Linda Pesonen, General Motors
Mike DeCecco, Dealer.com
Kevin Root, The Cobalt Group
Dale Pollack, mPower Auto
About Dealer.com:
Founded in Burlington, Vt. in 1997, Dealer.com is a leading provider of eMarketing solutions for the automotive industry. The company offers the only fully-integrated web solution that includes Search Engine Marketing (SEM), Search Engine Optimization (SEO), and Lead Management. By combining award-winning automotive dealer website development, user-friendly lead management tools and the most proven local search engine advertising solutions available, Dealer.com is the only company to truly revolutionize the online marketing and sales effectiveness for auto dealers with an unmatched level of speed, precision and ease-of-use. For more information, please visit www.dealer.com or call 888-894-8989.