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Explore New Opportunities and Paradigms to Reach Your Financial Services Customer at E-Marketing Evolution 2006: Financial Services

Posted on: Wednesday, 1 November 2006, 12:00 CST

NEW YORK, Nov. 1 /PRNewswire/ -- Join your peers and associates at New York City's Marriott Marquis Hotel on December 6 & 7 to explore strategic solutions, evolving technologies and trends, and the emerging realities of advertising and brand management. With a Financial Services industry focus, the event's experts will break through the paradigms of the past to rethink effective strategies for reaching the growing number of new internet media consumers, featuring keynotes by:

-- Todd Herman - Director, Business Strategy, MSN Entertainment: "Math and Emotion: Video's Next Battle for Acceptance -- Bill Flatley - Chief Advertising Officer, Forbes.com: "The Web - Enabling Marketers to Leapfrog their Competition"

Conference presentations and panels in the areas of brand management, technology, and strategic marketing will be presented by:

-- Conference Co-Chair, David Vinjamuri - President, ThirdWay Brand Trainers reinforcing the importance of brand consistency -- Larry Gerbrandt - General Manager, Nielsen Analytics discussing the emerging Uber-Media Consumer -- John H. Bell - Managing Director, Ogilvy Public Relations Worldwide discussing social media strategy implementation, and -- Panels moderated by Vin Crosbie - Managing Director, Digital Deliverance and Max Kalehoff - Vice President, Marketing, Nielsen BuzzMetrics

Specifically focused for those in the trenches, the conference will explore:

-- traditional and new content delivery technologies, from TV, video, print, and radio to search engine optimization, internet video, podcasts, RSS, blogging, wikis, online social networks, and consumer generated media (CGM) -- the increasing inter-relationship between emerging and evolving e- media tools and technologies, changing consumer behaviors, and successful marketing strategies -- impression measurement in a world of multi-media, multi-device, and ubiquitous content delivery -- redefining consumer grouping from traditional demographics to affinity and interest-based niches

Join our gathered experts in marketing, brand management, advertising, technology, and consumer behavior who will prepare you to meet the challenges of delivering your message in a world of changing media technologies and consumer behaviors.

To inquire about having your organization or representative participate in the e-Marketing Evolution 2006: Financial Services Conference, please contact Deborah Blake, Business Development Director at 949.706.7074 or dblake@srinstitute.com.

To view the full program agenda, lists of global cross-industry companies that will be present at the event, full roster of our expert speaking faculty, and to REGISTER:

Log onto: http://www.srinstitute.com/CX617 Contact: info@srinstitute.com Phone: 800-599-4950 / 212-967-0095 Jim Turner Strategic Research Institute Phone: 646.546.5230 jturner@srinstitute.com http://www.srinstitute.com/CX617

Strategic Research Institute

CONTACT: Jim Turner, Strategic Research Institute, +1-646-546-5230,jturner@srinstitute.com

Web site: http://www.srinstitute.com/http://www.srinstitute.com/CX617


Source: PRNewswire

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