AT&T U-Verse TV to Include NBC Universal Content
SAN ANTONIO, Texas, and ENGLEWOOD CLIFFS, N.J., Nov. 27 /PRNewswire- FirstCall/ — AT&T Inc. and NBC Universal, Inc. today announced a distribution agreement to deliver NBC Universal linear, high-definition (HD) and on-demand programming as part of the AT&T U-verse(SM) TV channel lineup.
Under the agreement, AT&T will distribute to U-verse customers the analog and digital signals of the NBC and Telemundo owned-and-operated broadcast stations, as well as NBCU’s cable properties, including CNBC, CNBC World, MSNBC, Telemundo, mun2, Telemundo Puerto Rico, Bravo, the SCI FI Channel, Sleuth, ShopNBC, USA Network, Universal HD and the Olympics on Cable. The deal also includes video-on-demand (VOD) rights for Universal Pictures’ movies.
“NBC Universal operates many of the most popular television services on the air today,” said Dan York, head of programming, AT&T Entertainment. “We’re thrilled to include the wide array of engaging and entertaining NBC Universal brands in our channel lineup and VOD offering.”
“NBC Universal is proud to deliver diverse, quality programming; leading news coverage; and award-winning feature films to AT&T U-verse customers,” said Henry Ahn, senior vice president, Affiliate Sales, NBCU Cable. “We appreciate AT&T’s support of NBC Universal in the broad carriage of all of our cable properties, broadcast network, owned and operated stations, and VOD films.”
AT&T U-verse TV is delivered by Project Lightspeed, the company’s initiative to expand the fiber-optics network deeper into neighborhoods to deliver U-verse TV, AT&T Yahoo!(R) High Speed Internet U-verse Enabled and, in the future, Voice over IP services. Through its subsidiaries, AT&T expects to reach nearly 19 million households by the end of 2008 as part of its initial deployment, using fiber-to-the-node (FTTN) and fiber-to-the-premises (FTTP) technologies.
Financial and other terms of the agreement were not disclosed. Find More Information Online Video: -- AT&T U-verse Demos and Tours ( http://www.sbc.com/Uverse/files/tours_demos/index.html?movieName=intro ) Format: Flash -- Current Features and Planned Capabilities of AT&T U-verse TV ( http://att.sbc.com/Common/files/multimedia/att_u-verse_0523.wmv ) Format: wmv Size: 8.34mb Related News: -- AT&T U-verse TV to Include Fox News Channel ( http://att.sbc.com/gen/press-room?pid=4800&cdvn=news&newsarticleid=23076 ) -- AT&T U-verse TV to Include Si TV ( http://att.sbc.com/gen/press-room?pid=4800&cdvn=news&newsarticleid=23029 ) -- AT&T U-verse TV to Include Warner Bros. Movies in Video-on-Demand Programming ( http://att.sbc.com/gen/press-room?pid=4800&cdvn=news&newsarticleid=23002 ) Related Media Kits: -- U-verse ( http://att.sbc.com/gen/press-room?pid=5838 ) AT&T plans to bring IP-based services, including video, to millions of customers. -- Delivering the Digital Lifestyle ( http://att.sbc.com/gen/press-room?pid=7857 ) Anywhere, anytime, on three screens: the TV, the PC and wireless phone. -- Content. Delivered. ( http://att.sbc.com/gen/press-room?pid=7799 ) Content deals with Vongo, TotalVid, Akimbo and MobiTV enhance the broadband experience. Web Site Links: -- AT&T Web Site ( http://att.sbc.com/gen/landing-pages?pid=3308 ) -- AT&T U-verse Web Site ( http://www.sbc.com/gen/u-verse?pid=7871&cdvn=custom ) -- NBC Universal Web Site ( http://www.nbcuni.com/ ) -- NBC Web Site ( http://www.nbc.com/ ) Wikipedia Links: -- AT&T ( http://en.wikipedia.org/wiki/At%26t ) -- AT&T U-verse ( http://en.wikipedia.org/wiki/U-Verse ) -- FTTN ( http://en.wikipedia.org/wiki/FTTN ) -- FTTP ( http://en.wikipedia.org/wiki/FTTP ) -- IPTV ( http://en.wikipedia.org/wiki/IPTV ) -- HDTV ( http://en.wikipedia.org/wiki/Hdtv ) -- NBC Universal ( http://en.wikipedia.org/wiki/NBC-Universal )
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About NBC Universal Cable
NBC Universal Cable, a division of NBC Universal, one of the world’s preeminent media companies, drives the company’s cable strategic development and growth including video-on-demand, pay-per-view, HDTV, TV EST (electronic sell-through), TV Wireless distribution and retransmission consent, and oversees the cable distribution, marketing and local ad sales of fourteen properties (Bravo, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus, SCI FI, ShopNBC, Sleuth, Telemundo, Telemundo Puerto Rico, Universal HD, USA and the Olympics on cable). NBC Universal Cable also directs and manages the company’s cable and new media investments including A&E, The History Channel, History Channel International, The Biography Channel, National Geographic International, the Sundance Channel and Tivo.
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CONTACT: Destiny Belknap, for AT&T, Office: +1-214-665-1314, E-mail:firstname.lastname@example.org , or Alyssa Donelan, NBCU Cable, Office: +1-201-735-3568,E-mail: email@example.com
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