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ADDING and REPLACING The New York Times Company Reports November Revenues

Posted on: Wednesday, 6 December 2006, 15:00 CST

Add after last table of release: tables entitled THE NEW YORK TIMES COMPANY / 2006 NEWS MEDIA AD REVENUE GROWTH BY CLASSIFIED CATEGORY / NOVEMBER AND YEAR TO DATE and THE NEW YORK TIMES COMPANY / 2006 PRINT ADVERTISING VOLUME (a) / (Inches in thousands, Preprints in thousands of copies) / NOVEMBER AND YEAR TO DATE.

The corrected release reads:

THE NEW YORK TIMES COMPANY REPORTS NOVEMBER REVENUES

The New York Times Company announced today that in November 2006 advertising revenues for the Company's business units from continuing operations decreased 3.8% and total Company revenues decreased 1.7% compared with November 2005.

All comparisons are for November 2006 to November 2005 unless otherwise noted:

The New York Times Media Group -- Advertising revenues for The New York Times Media Group decreased 4.2%. National advertising revenues decreased as softness in national automotive, studio entertainment, telecommunications, technology and financial services advertising more than offset strength in the pharmaceutical, corporate, American fashion, books and advocacy categories. Retail advertising revenues decreased as weakness in mass market and fashion/apparel store advertising offset growth in department store advertising. Classified advertising revenues declined as softness in automotive and help-wanted advertising offset gains in real estate advertising.

New England Media Group -- Advertising revenues for the New England Media Group decreased 10.7%. National advertising revenues decreased as a result of softness in telecommunications, travel, national automotive, banking and financial services advertising. Retail advertising revenues decreased due to the consolidation of the group's two largest department store advertisers coupled with softness in jewelry and furniture/home furnishing advertising. Classified advertising revenues decreased because of weakness in help-wanted, real estate and automotive advertising.

Regional Media Group -- Advertising revenues for the Regional Media Group decreased 1.3%. Retail advertising revenues rose as growth in preprints and political and office advertising offset weakness in banking, home furnishing, department store and telecommunications advertising. Classified advertising revenues decreased as softer help-wanted and automotive advertising offset strength in real estate advertising.

The Internet ad revenues included in the three media groups above rose 29.8% in November due to continued growth in both display and classified advertising.

TimesSelect, the fee-based product on NYTimes.com that includes The Times's distinctive columnists and extensive access to its archives, currently has approximately 578,000 subscribers, with about 65% receiving TimesSelect as a benefit of their home-delivery subscriptions and 35% receiving it from online-only subscriptions. Year-to-date November, TimesSelect has generated $8.9 million in revenues.

Circulation revenues for November decreased 0.4%. Circulation revenues increased at The New York Times Media Group and declined at the New England and Regional Media Groups.

About.com -- Advertising revenues at About.com rose 44.2%. November's growth was due to increases in both cost-per-click and display advertising. Display advertising increased on strength in the financial services, telecommunications, technology, retail and pharmaceutical categories.

About.com's advertising revenues grew an estimated 51% year-to-date, based on the previous owner's accounting records before the acquisition date in March 2005 and the Times Company's results after the acquisition date.

Discontinued Operations -- In September, the Company announced plans to sell its Broadcast Media Group, which is now classified under discontinued operations. Revenues for the Broadcast Media Group for November and the first 11 months of 2006 and 2005 are included in the tables in this release.

The New York Times Company (NYSE: NYT), a leading media company with 2005 revenues of $3.4 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers, nine network-affiliated television stations, two New York City radio stations and 35 Web sites, including NYTimes.com, Boston.com and About.com. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

This press release can be downloaded from www.nytco.com.

THE NEW YORK TIMES COMPANY

2006 TOTAL COMPANY REVENUES (a)

NOVEMBER AND YEAR TO DATE

Total Company Revenues

($ 000's)

November

Year to Date

%

%

2006 

2005 

Change

2006 

2005 

Change

Advertising Revenues

News Media

National

$88,568 

$91,457 

-3.2 

$832,760 

$858,033 

-2.9 

Retail

49,480 

52,682 

-6.1 

434,623 

443,931 

-2.1 

Classified

38,819 

42,731 

-9.2 

540,051 

554,864 

-2.7 

Other Ad Revenue

5,740 

5,519 

+4.0 

58,854 

56,180 

+4.8 

Total News Media Group

182,606 

192,389 

-5.1 

1,866,288 

1,913,008 

-2.4 

About.com

7,280 

5,048 

+44.2 

68,499 

37,189 

N/A 

Total Ad Revenues from Continuing Operations

189,887 

197,437 

-3.8 

1,934,787 

1,950,197 

-0.8 

Circulation Revenues

67,566 

67,846 

-0.4 

806,806 

808,981 

-0.3 

Other Revenues (b)

21,012 

18,002 

+16.7 

220,529 

198,233 

+11.2 

Total Company Revenues from Continuing Operations

$278,465 

$283,285 

-1.7 

$2,962,121 

$2,957,411 

+0.2 

Discontinued Operations: Broadcast Media Group (c)

15,880 

12,322 

+28.9 

143,614 

128,124 

+12.1 

(a) Numbers may not add due to rounding.

(b) Primarily includes revenues from wholesale delivery operations, news services, direct marketing, digital archives, commercial printing and TimesSelect.

(c) In September, the Company announced plans to sell the Broadcast Media Group.

THE NEW YORK TIMES COMPANY

2006 ADVERTISING REVENUES (a)

NOVEMBER AND YEAR TO DATE

Total Company Advertising Revenues

($ 000's)

November

Year to date

%

%

2006 

2005 

Change

2006 

2005 

Change

News Media Group

New York Times Media Group

$115,193 

$120,269 

-4.2 

$1,133,030 

$1,146,099 

-1.1 

New England Media Group

35,993 

40,288 

-10.7 

384,692 

428,674 

-10.3 

Regional Media Group

31,421 

31,832 

-1.3 

348,566 

338,235 

+3.1 

Total News Media Group

182,606 

192,389 

-5.1 

1,866,288 

1,913,008 

-2.4 

About.com

7,280 

5,048 

+44.2 

68,499 

37,189 

N/A 

Total Ad Revenues from Continuing Operations

$189,887 

$197,437 

-3.8 

$1,934,787 

$1,950,197 

-0.8 

Discontinued Operations: Broadcast Media Group (b)

15,685 

12,137 

+29.2 

141,367 

125,457 

+12.7 

(a) Numbers may not add due to rounding.

(b) In September, the Company announced plans to sell the Broadcast Media Group.

THE NEW YORK TIMES COMPANY

2006 NEWS MEDIA AD REVENUE GROWTH

BY CLASSIFIED CATEGORY

NOVEMBER AND YEAR TO DATE

% Change 

% Change 

Nov. '06

YTD '06

vs. Nov. '05

vs. YTD '05

News Media

Help Wanted

-14.2 

-10.0 

Real Estate

+0.7 

+11.1 

Automotive

-14.9 

-14.5 

THE NEW YORK TIMES COMPANY

2006 PRINT ADVERTISING VOLUME (a)

(Inches in thousands, Preprints in thousands of copies)

NOVEMBER AND YEAR TO DATE

November

Year to Date

%

%

2006 

2005 

Change

2006 

2005 

Change

National

223.2 

238.6 

-6.4 

2,126.5 

2,235.1 

-4.9 

Retail

561.4 

587.2 

-4.4 

5,719.2 

5,916.8 

-3.3 

Classified

667.1 

712.0 

-6.3 

8,764.2 

8,887.0 

-1.4 

Total ROP

1,451.7 

1,537.8 

-5.6 

16,609.8 

17,039.0 

-2.5 

Part Run/ Zoned

156.0 

167.6 

-6.9 

1,829.1 

1,925.2 

-5.0 

Total

1,607.8 

1,705.4 

-5.7 

18,438.9 

18,964.1 

-2.8 

Preprints

300,324 

308,448 

-2.6 

2,624,049 

2,676,170 

-1.9 

(a) Advertising volume is based on preliminary internal data, which may be updated in subsequent reports and may not be indicative of advertising revenue or operating profit. Numbers may not add due to rounding.

Source: Business Wire

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