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Japan’s Leading Internet Video on Demand GyaO Service From USEN Embraces New Home TV Application

February 1, 2007

I-O DATA DEVICE, INC., a worldwide distributor of PCs and consumer electronics, today announced the GyaO Plus, a “TV connected PC” that can be connected to the GyaO Internet Video on Demand (VOD) free service operated by USEN CORPORATION. GyaO Plus comes with a ten foot interface remote controller and makes it easy for all consumers to access GyaO Internet content on their TV, anytime. Initially available online at http://tv.gyao.jp/, the GyaO Plus has a suggested retail price of Â¥24,800 ($234 USD) which includes all tax, shipping and handling costs.

I-O DATA DEVICE, INC. co-developed GyaO Plus with USEN CORPORATION, I-O DATA DEVICE USA, INC. and Sigma Designs, Inc. The product offering is part of the USEN Group’s evolution into a “Media Contents Company” which officially began in 2005 when GyaO became Japan’s brand new broadcasting service for the PC. Today, approximately 13 million users enjoy GyaO Internet, TV, movie and music content free of charge as the service is fully operated by advertising revenue.

“We are pleased to work with USEN to help bring the company’s GyaO customers, including non-PC holders, a new and exciting free Internet content offering,” said Jack Akita, director of business development of I-O DATA DEVICE USA, INC. “The GyaO Plus TV connected PC will strengthen our already number one place in the market three years running with the LinkPlayer series of digital media adapters also powered by Sigma Designs’ media processors.”

“Our media processors have become the de facto standard for use in consumer electronics products worldwide,” said Ken Lowe, vice president of strategic marketing, Sigma Designs. “With the rise in demand for connecting content between the PC to the TV in home consumer electronics, our breadths of technologies offer consumer equipment vendors and service companies a complete development platform for a whole new generation of products.”

About I-O DATA DEVICE USA, INC.

I-O DATA DEVICE USA, INC. is a joint venture between I-O DATA DEVICE of Japan and Kaga Electronics of Japan. Established in 2001 to address US markets, I-O DATA DEVICE USA combines I-O DATA’s leading position in the PC peripheral market and Kaga Electronics’ worldwide presence as a distributor. I-O DATA DEVICE USA offers top quality products with an efficient sales/distribution network and expertise that can respond to the rapid changes and challenges of the PC market. I-O DATA DEVICE USA is located at 2480 North First Street, Suite 100, San Jose, CA 95131. For more information, please visit http://www.iodata.com/usa/.

About USEN CORPORATION

USEN CORPORATION, a leading company in the Japanese domestic cable music broadcasting market, was established in 1964 and has been primarily engaged in offering broadcasting services, and has also expanded into the karaoke business, broadband business, and contents business. Through this process, USEN has extensively deployed entertainment services. For further information on our company, please visit: www.usen.com.

About Sigma Designs, Inc.

Sigma Designs (Nasdaq:SIGM) specializes in silicon-based media processors and wireless chipsets for IPTV set-top boxes, digital media receivers, high definition DVD players, HDTV, and portable media players. The company’s industry-leading media processor architectures feature high definition video, advanced codec support (H.264, VC-1, MPEG-2), and secure media processing in a complete system-on-chip (SOC) solution. Headquartered in Milpitas, Calif., the company also has sales offices in China, Europe, Hong Kong, Japan, Korea and Taiwan. For more information, please visit the company’s web site at www.sigmadesigns.com.

Note to editors: Product photos are available at http://www.iodata.com/usa/support/.

USEN CORPORATION copyrights USEN, GyaO, and GyaO Plus names. I-O DATA® is a registered trademark of I-O DATA DEVICE, INC. Other brands and products are trademarks of their respective holders.




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