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Revision3 and XLR8R Announce First Internet TV Show Spotlighting Electronic, Hip Hop and Indie Rock Music and Culture

Posted on: Tuesday, 27 February 2007, 09:00 CST

Internet television network Revision3 today announced the debut of XLR8R TV, the first Internet TV program to feature cutting edge hip hop, electronic and independent rock music. New episodes of XLR8R TV will debut twice monthly and will feature emerging artists, clubs and studio visionaries from New York to San Francisco. Viewers craving the latest in music, fashion and art will get the up close and personal insight that only the aficionados at XLR8R can provide.

"When we launched the first Internet TV network, we made a commitment to go outside the boundaries of traditional TV," said Jay Adelson, CEO of Revision3. "Today's on-demand generation wants music culture programming that goes beyond the mass audience sensibilities of the networks. They want to see the artists and trends that will be popular when XLR8R viewers have moved onto the next big thing. XLR8R TV represents the perfect Revision3 program -- it presents an edgy, honest, bird's eye view into independent music, style, and culture long before traditional media and audiences jump on the bandwagon."

Vivian Host, the respected XLR8R magazine editor and lifetime music devotee, will serve as the program's guide. Each monthly episode of XLR8R TV will be approximately 15 to 20 minutes long and will feature a variety of segments including:

Audiofile -- A regular feature showcasing a profile, interview and performance of an artist who represents what's next. The first episode features France's DAT Politics in their recent performance at Oakland's 21 Grand Club.

On The Spot -- XLR8R TV takes to the streets and asks for on-the-spot reactions as well as incendiary opinions from those deep in the scene. In the first episode, the subject is the live show experience -- What was your first? What's your dream show? What was the best show you ever attended and why? What's your "show face"?

In The Studio -- This segment focuses on the studio experience -- the environment and mood artists create to enhance their creativity. The piece digs deep to find out what works -- and what doesn't -- in the studio, for example, how do band mates, engineers, and artists best collaborate? XLR8R TV's first episode features Oakland hip hop acts Zion I and The Grouch, who have recently collaborated on a new album entitled "Heroes In the City of Dope."

Mid-month episodes will feature the latest artist videos with commentary by XLR8R TV's Vivian Host.

Future episodes highlight indie hip-hop darling Busdriver and techno king Carl Craig, as well as a recurring piece called "A Day In The Life" in which Los Angeles videographer Chris Glancy follows around groundbreaking visual and musical artists during a typical day.

"XLR8R has spent the last thirteen years covering ahead-of-the-curve music, art, style and technology," said Andrew Smith, publisher, XLR8R. "XLR8R TV gives our audience a richer view of the faces and voices behind the trends currently shaping our culture. We provide the same forward-thinking content and quality of our magazine and website, with a good dose of personality and lightheartedness. Nothing like this kind of programming exists on television or on the Internet today. Partnering with Revision 3 has made this a reality."

The first episode of XLR8R TV is available now at www.revision3.com/xlr8rtv in addition to the Revision3 storefront on Apple iTunes, Divx, TVTonic and BitTorrent.

About Revision3

Revision3 is an Internet television network for the on-demand generation, producing some of the most engaging and original audio and video entertainment programs available on the Web. From the highly technical to the ridiculously silly, count on Revision3 for content that is accessible, edgy, and informative.

Revision3 was founded by Kevin Rose, Jay Adelson and David Prager in April 2005 with the vision that truly revolutionary Internet television wasn't about putting television programming on a computer. The new world of Internet television left up to the media moguls of the world is about as cool as your dad's MySpace page. With more than 15 million downloads, Revision3 develops unique content that can play on any device and speaks to a new generation about music, science, technology, and comedy. Check out Revision3's shows at www.revision3.com.

About XLR8R

For over 13 years and 100 issues, XLR8R (pronounced "accelerator") magazine has focused on emerging trends in music, style, and technology, unearthing the culture of tomorrow for today's reader. XLR8R is published 10 times per year and distributed internationally. XLR8R aims to provide people with a unique experience, not only through the print magazine but also with the INCITE CD sampler and www.xlr8r.com, which features free weekly mp3 downloads, thousands of record reviews, hundreds of music videos, up to the minute music and culture news, event coverage, contests, and much more.

XLR8R is owned by Amalgam Media -- an umbrella company started by XLR8R's founder, Andrew Smith. Amalgam also publishes Phuze, a quarterly publication and blog dedicated to video games, and is involved in special projects in the areas of print, music licensing, video games, and web.

Source: Business Wire

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