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DigitalPost Interactive Launches Freemium Toolset for Web 2.0 Platforms

Posted on: Tuesday, 13 March 2007, 18:00 CDT

DigitalPost Interactive (OTCBB:DGLP) (www.DigitalPostInteractive.com), a provider of user-friendly web platforms for digital media sharing and social networking, announced today the launch of a new freemium toolset for its Web 2.0 platforms. The company's flagship site, www.TheFamilyPost.com, will be the first to beta the new offering, which introduces potential customers to a free basic version of this unique family platform with the option to upgrade to a subscription version at any time.

"People are always looking for better ways to connect online, but building personal websites and sharing digital media can be intimidating experiences," said Brian Blackburn, VP Marketing, DigitalPost Interactive. "With this new offering, we're providing a risk-free way for those people to see just how easy it can be to create their own interactive websites, and how engaging it can be to share rich media with family and friends."

Currently, TheFamilyPost.com, which provides families with personalized websites to share and preserve their digital memories, is utilizing the freemium offering to support new marketing campaigns that encourage prospective customers to try a limited version of the site for free. With the freemium option, users can still build their own family site with all the dynamic features like message boards, chat rooms, and full-screen slideshows, but with a limit of 25 photos and 30 seconds of videos. Once that capacity is met, they can continue with their limited site, or upgrade to a subscription version that allows them to store significantly more media.

"Our goal has always been to help people communicate and share with the latest and most user-friendly Web 2.0 tools available today," said Michael Sawtell, CEO, DigitalPost Interactive. "Now, they can experience the simplicity, warmth and beauty of our sites at no cost, giving them a new way to appreciate the value proposition of our enhanced subscriber offerings. It's a win-win situation for anyone who wants to elegantly share user-generated content without any up-front commitment."

About DigitalPost Interactive

Headquartered in Irvine, CA, DigitalPost Interactive (OTCBB:DGLP) provides user-friendly web platforms for sharing digital media online. As a pioneer in the growing Web 2.0 / social networking space, DigitalPost Interactive is committed to improving the way people communicate by creating innovative web tools like Qwik-PostSM that bring simplicity, versatility and security to online media sharing. Building on the success of its flagship site www.TheFamilyPost.com, and www.WebsitesForHeroes.com, the company now markets its technology to other vertical markets, including the education, sports, and travel industries. For more information, please visit www.DigitalPostInteractive.com.

About TheFamilyPost.com

Headquartered in Irvine, CA, TheFamilyPost.com provides personalized family destination websites that blend the warmth and richness of online media sharing with the community feel of social networking sites to deliver a compelling way for families to share memories and media online. As the flagship platform of DigitalPost Interactive (OCTBB:DGLP), TheFamilyPost.com empowers even novice Internet users to create, manage, and update their own family websites in a dynamic environment where they can communicate safely and securely. For more information about TheFamilyPost.com, please visit www.TheFamilyPost.com.

Any forward-looking statement in this press release is made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties including, but not limited to, economic and political factors, technological developments, regulatory matters and increased competition. The company disclaims any obligation to update any such factors or to publicly announce results of any revisions to the forward-looking statements contained herein to reflect future events or developments.

Source: Business Wire

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