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Juniper Content Corporation Expands Sorpresa! Affiliate Marketing Capabilities With Seasoned Veteran

Posted on: Thursday, 3 May 2007, 09:00 CDT

Juniper Content Corporation (OTCBB:JNPC) ("Juniper"), a media and entertainment company which owns and operates the Sorpresa! Network, announced today that Tim Kelly has joined as Vice President of Affiliate Marketing. Mr. Kelly has responsibility for affiliate marketing and promotions initiatives serving national distributors and local systems for the Sorpresa! Network and its digital community.

Mr. Kelly comes to Sorpresa! with almost ten years experience supervising marketing initiatives in the U.S. Hispanic general consumer and markets. Most recently, Mr. Kelly served as Sr. Product Marketing Manager for DISH Network/Echostar Communications and previously served as Corporate Director of Marketing at Charter Communications. Among his other responsibilities at Charter, he launched Hispanic-focused service packages, like Charter Latino and other customer loyalty programs. In addition, Mr. Kelly also managed marketing and business development efforts at DISH Network where he led significant national account sales as Manager of Interactive Television Business. He will report to Leonard Firestone, Sorpresa's! President and COO.

"Tim's extensive expertise in cable and satellite services will continue the acceleration of Sorpresa's! roll-out" commented Stuart B. Rekant, Juniper's Chairman and CEO of Sorpresa!. "Our expanded marketing capabilities allow us to better serve our distribution partners as we increase local penetration in systems as well as launch new markets."

About Juniper Content Corporation

Juniper Content Corporation is a media and entertainment company focused on branded content services in high growth markets across multiple distribution channels. On January 19, 2007, it merged with Firestone Communications, owner and operator of Sorpresa!, the nation's first Hispanic children's television network and digital community. Sorpresa! is offered on Cablevision, Charter, Comcast, Cox, Time Warner, Verizon and The National Cable TV Cooperative. Sorpresa! is also available through third party mobile and broadband platforms, including Brightcove, Google Video, MSN Latino, AOL Video, Akimbo, Verizon Wireless, MobiTV and sorpresatv.com. Firestone also provides satellite uplink services for television network distribution, and production facilities and services for video program production.

Source: Business Wire

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