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DISH Network(TM) Launches Cinemax HD

Posted on: Friday, 4 May 2007, 18:00 CDT

EchoStar Communications Corporation (NASDAQ: DISH) and its DISH NetworkTM satellite TV service today announced the launch of Cinemax HD. The new channel brings DISH Network's total national HD channel lineup to 32 channels -- the most in the pay-TV industry today.

DISH Network subscribers to Cinemax HD will be able to view the upcoming summer lineup of movies including the "See It Saturday" titles: X-Men: The Last Stand, Superman Returns, Lady in the Water, Miami Vice and The Departed. With 98% of its primetime programming schedule in true HD each year, Cinemax HD also features Cinemax Reel Life, the award-winning original documentary series that showcases some of the best and most thought-provoking documentaries of our time.

"Cinemax HD is a premier channel for movies and original programming, now broadcasting in the stunning clarity and vivid surround sound of high definition," said Eric Sahl, senior vice president of Programming for DISH Network. "Not only is DISH Network adding to its market-leading HD offering, but we're giving movie buffs even more reason to want high definition."

"We are excited that DISH Network is adding Cinemax to its lineup of HD channels," said Janice Aull, senior vice president and general manager, Affiliate Sales at Home Box Office. "Now, DISH Network's subscribers will have the opportunity to view the incredible variety of film entertainment that Cinemax offers year-round in crystal clear high definition."

Cinemax HD is located on DISH Network Channel 9458 and is available to customers who subscribe to DishHD programming, only a $20 add-on to digital definition programming packages. DISH Network's DishHD offers customers more than 200 hours per day of HD content from the nation's top programmers. Cinemax HD will mirror programming from the primary Cinemax channel.

Subscribers who sign up now with DISH Network can get an industry-leading, award winning HD/DVR, the ViP622 DVR, at no upfront cost and can select from exciting all-digital standard definition (SD) and HD programming packages.

New and existing subscribers can sign up for DISH Network's DishDVR Advantage, an all-inclusive TV package with more than 200 all-digital SD channels, local channels where available, a state-of-the-art DVR serving two TV's and free standard professional installation with no extra fees for one low price of $49.99.

For more information about DISH Network and the DishHD, call 1-800-333-DISH (3474), visit www.dishnetwork.com, or visit your local DISH Network retailer.

About EchoStar Communications

EchoStar Communications Corporation (Nasdaq: DISH) has been a leader for more than 26 years in satellite TV equipment sales and support worldwide. The Company's DISH Network™ is the fastest-growing pay-TV provider in the country since 2000 and currently serves more than 13.1 million satellite TV customers. DISH Network offers a premier line of industry-leading Digital Video Recorders (DVRs) and hundreds of video and audio channels as well as the most national HD and International channels in the U.S., Interactive TV, Latino and sports programming. DISH Network also provides a variety of package and price options including the lowest all-digital price in America and the DishDVR Advantage Package. EchoStar is included in the Nasdaq-100 Index (NDX) and is a Fortune 300 company. Visit www.echostar.com or call 1-800-333-DISH (3474) for more information.

About HBO

Home Box Office, Inc. is the premium television programming subsidiary of Time Warner Inc., providing two 24-hour pay television services - HBO and Cinemax - to over 40 million U.S. subscribers in the United States via cable and satellite delivery. Internationally, Home Box Office's branded joint ventures bring HBO services to over 50 countries. HBO programming is sold into over 150 countries worldwide.

Source: Business Wire

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