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eVision and Impart Media Group Partner to Expand Digital Signage Market Reach With Innovative Creative Production Design

Posted on: Thursday, 10 May 2007, 09:00 CDT

Impart Media Group, Inc. (OTCBB: IMMG), a provider of end-to-end information networks, digital signage solutions, and direct response advertising for the enhanced delivery of infotainment, brand marketing, merchandising, and eVision, a Hollywood-based operator of digital signage networks and a leading provider of cutting-edge, digital signage content for a myriad of environments, announced today a major strategic market collaborative agreement under Impart's 'ImPartner' program. The new agreement advances innovative creative messaging campaigns with programming fulfillment and also provides for mutual access and collaboration to projects, networks, technology, advertising, and end clients.

eVision has combined 'Emmy Award-winning' creativity with state-of-the-art production technology to reach an increasingly elusive consumer with targeted, relevant, and enticing messages. eVision is market positioned to take full advantage of the Impart IQ(TM) platform technologies and the servicing of Impart's client base by redefining the standards for out-of-home programming, advertising and network deployment.

Founded in 1982 (as ETV Network), eVision has helped shape the out-of-home advertising and entertainment industry. eVision has developed and/or deployed successful networks and content campaigns in McDonald's, Wet Seal, Macy's, Virgin Megastore, Rainbow Apparel, Royal Caribbean Cruise Lines, Chuck E. Cheese's, Rent-A-Center, Rentway, Gold's Gym, Hard Rock Hotel, Hard Rock Cafes, H&M, Ralph Lauren/Polo, Levi Strauss, JC Penney and the U.S. Armed Forces Radio and TV Service.

According to Impart Media Group's chief creative officer, J. Scott Campbell, "eVision brings an incredible depth of 'Hollywood' creative expertise and mammoth production facilities to Impart and indirectly, our client base. eVision also possesses an expert understanding of the very different medium that out-of-home digital signage represents. The failures or false starts for many digital signage projects in the past have always been tied to someone missing the mark that advertising or any variation of digital signage messaging requires a contextual point-of-view to the out-of-home customer. You cannot just paint the screens with repurposed broadcast TV or website information to create awareness and interaction. eVision is definitely in sync with my vision in how to best achieve Impart's aggressive market mission in 2007 and beyond. Working in concert with eVision, we will accelerate successful digital signage mass deployments, based on the proven reality that attractive, relevant, contextual and measurable messaging in the out-of-home transactional environment is indeed the best medium."

Gary Hunt, president of eVision, stated, "It is thrilling to see how fast the digital signage space is expanding out-of-home with an almost manic mass acceptance from the advertising community. With all forms of content, whether it's advertising or infotainment, you must be aware of the audience, their habits, respectful of their time and attention span, and more important -- not play guesswork on the creative themes. The out-of-home customer now controls access, awareness, interactivity, and transaction to all forms of media. We get it, and the proof lies in both our work and the success of our networks."

Hunt continued, "eVision and Impart have an almost 50 years collective business experience in the out-of-home sector, and now partner in digital signage with a collaborative entrepreneurial flair that is innovative, on-the-edge, and perfectly timed to the growing base of networks that we will together bring home from Hollywood to Seattle and eastward to New York City."

To be added to our mailing list, please email investor@impartmedia.com

Experience the collaborative industry excitement first hand by visiting with Impart and eVision at the Digital Signage Expo (DSE), May 16-17, Chicago Navy Pier Exhibition Center, Interactive Pavilion, Booth #1113.

About Impart Media Group, Inc.

Impart Media Group, Inc., headquartered in Seattle, Washington, U.S.A is a rapidly expanding a provider of end-to-end information networks, digital signage solutions, and direct response advertising for the enhanced delivery of infotainment, brand marketing, merchandising, and advertising in the emerging out-of-home (OOH), business-to-consumer media sector. The company's mission statement: "We provide end-to-end information networked solutions for the enhanced delivery of infotainment, merchandising, brand marketing, and advertising." The Company's digital signage and interactive kiosk solutions consist of flat panel monitors, media players/servers, audio-video accessory components, enclosures/mounts/fixtures, web services, and enterprise software. The Company also provides consulting, design, integration, fabrication, assembly, IP connectivity, quality assurance, creative production, installation, onsite maintenance, web-data hosting, network monitoring and content management services throughout the United States (and in global markets through its authorized distributors). As a result of the Company's acquisition of E&M Advertising, Inc. and its affiliates in February 2006, Impart Media Group, Inc. now provides offline and online, direct response advertising capabilities. The company is growing through an aggressive consolidation strategy of developing the most advanced solutions to create a broad, integrated one-stop communications media company focused on digital signage and networked interactive media product offerings for leading brands and environments in industries such as retail, grocery, banking, restaurants, leisure & hospitality, hotels, government, airports, and public transit spaces, among others. The company's digital signage solutions enable the simultaneous delivery of video, stills, text, web, and animation content to a variety of remote audiences in real time, allowing for immediate customization of messages through a centralized network operations center or secure web portals. For more information, please visit www.impartmedia.com or call (800) 544-3343.

About eVision

eVision is a leading provider of Digital Signage Networks, creating cutting-edge digital signage content to a myriad of environments; hospitability, recreational, retail, medical, to name but a few. eVision combined Emmy Award-winning creativity with state-of-the-art technology to reach an increasingly elusive consumer with targeted messages. eVision is poised to take full advantage of tomorrow's technology today and set the standard for out-of-home programming, advertising and deployment; utilizing dynamic content to reach and affect your consumer when and where you want.

Founded in 1982 (ETV Network), eVision has helped shape the out-of-home advertising/entertainment industry. eVision has developed and/or deployed successful networks in McDonald's, Wet Seal, Macy's, Virgin Megastore, Rainbow Apparel, Royal Caribbean Cruise Lines, Chuck E. Cheese's, Rent-A-Center, Rentway, Gold's Gym, Hard Rock Hotel, Hard Rock Cafes, H&M, Ralph Lauren/Polo, Levi Strauss, JC Penney and the U.S. Armed Forces Radio and Television Service.

The list continues to grow with the advent of Digital Signage Networks and ImPartner. The eVision family employs more than 300 creative and technical associates. Our 125,000+ square feet of production facilities and more than 100 editing bays enable us to service many televisions and film projects. "House,""Numbers,""CSI," and "Dexter" are edited weekly at our facility. The Academy Award-winning "Crash" and the theatrically acclaimed "Bobby" both used our facility's services. Hughes has chosen eVision to partner with, as their digital signage creation team. After 25 years eVision is poised, once again, to break new ground. Please join us by visiting www.evisionnetworks.com or call (323) 785-2690 for more information.

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995. This news release may contain forward-looking statements relating to the success of any of the Company's strategic initiatives, the Company's growth and profitability prospects, the benefits of the Company's products to be realized by customers, the Company's position in the market and future opportunities therein, the deployment of Impart products by customers, and future performance of Impart Media Group. Forward-looking statements may also include, without limitation, any statement relating to future events, conditions or circumstances. Forward-looking statements in this release are not promises or guarantees and are subject to certain risks and uncertainties, and actual results may differ materially. These risks and uncertainties include, among others, risks involved in the completion and integration of acquisitions, the possibility of technical, logistical or planning issues in connection with deployments, the continuous commitment of the Company's customers and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission (SEC). You should not place undue reliance upon any such forward-looking statements, which are based on management's beliefs and opinions at the time the statements are made, and the Company does not undertake any obligations to update forward-looking statements should circumstances or management's beliefs or opinions change.

 CONTACT: Rick Lutz LC Group (404) 261-1196 LCGroup@mindspring.com

SOURCE: Impart Media Group, Inc.

Source: MARKET WIRE

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