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Realeum Property Management Software Offers New Capabilities and Enhancements

Posted on: Monday, 18 October 2004, 06:00 CDT

ROCKVILLE, Md., Oct. 18 /PRNewswire/ -- Realeum, Inc., a Web-based multifamily property management software company and subsidiary of First Advantage Corporation , a global risk management solutions provider, today announced significant enhancements to Foundation(TM), its flagship product. The new capabilities enable unique business intelligence that optimizes profits through advanced reporting, lead management, planning and maintenance.

Foundation provides a mechanism for operating multifamily businesses more effectively and delivers reports that are truly actionable. With enhanced Foundation, clients can track and manage all of their company's onsite operations from a revenue standpoint, covering occupancy, billing and receivables. "Foundation manages our customer workflow from the day a prospect calls or visits our community until the day they move out," said D. Scott Wilkerson, president and chief executive officer, BNP Residential Properties, Inc.

"Realeum creates business intelligence through integration with multifamily applications and information extracted through unique reports," said Michael Mullin, chief customer officer for Realeum. "Foundation drives standard business processes across all facets of a client's multifamily operations including marketing, Internet listing services, screening and property management. It supports change management while providing data that was difficult to collect previously. Realeum's advanced technology improves multifamily business processes and will change the way multifamily thinks about property management software," he added.

"Realeum has a distinctive strategy of building, buying and partnering to provide seamless solutions for all of our clients' multifamily needs," said Socrates Verses, chief executive officer of Realeum. "Our open architecture and hosted Web-delivery model prevents technology lock-in and keeps product options open. This enables clients to connect to all of their existing systems or desired solutions to optimize their business."

Highlights of Foundation's New Capabilities and Enhancements

Enhanced Reporting elevates a user's business understanding and provides new, previously unavailable, or difficult to attain, information and insights for portfolio management. It provides the user with the ability to schedule reports with the choice to receive the results via email or to retrieve them via the Web. It provides the ability to filter on report parameters, export data to Microsoft Excel or Word and graphically view key information.

VaultWare Interface imports the leads generated through the Internet into Foundation, enabling lead tracking on a daily basis. Coupled with the Enhanced Reporting feature, this interface not only determines which marketing sources provide the greatest quantity of leads/residents, but also determines what marketing sources provide the highest number of quality leads/residents.

Action Planner has been redesigned to provide graphical displays of daily progress and a Community Dashboard utilizing statistics from existing reports. Multiple views support the needs of different users.

About Realeum

Realeum, Inc. develops easy-to-use, Web-based property management software for the multifamily housing industry. Realeum's flagship product, Foundation, helps property owners and managers maintain control and optimize profits throughout an entire portfolio by improving access to key business metrics. It provides business intelligence by centralizing data and expanding the visibility into resident services and operations for better insight and decision making. Foundation is designed with an open architecture for easy integration and can be customized to fit any portfolio.

Realeum is a wholly owned subsidiary of First Advantage Corporation , a global risk management solutions provider. Realeum is part of First Advantage's Enterprise Screening segment, the nation's leading provider of multifamily solutions including resident screening, risk management, and property management services. Please visit http://www.realeum.com/ to learn more about the company.

About First Advantage Corporation

First Advantage Corporation provides best-in-class single-source solutions for global risk mitigation and enterprise and consumer screening needs. Incorporating state-of-the-art technology, proprietary systems and data resources, First Advantage is a leading provider of employment background screening, drug-free workplace programs and other occupational health testing, employee assistance programs, resident screening, motor vehicle records, investigative services, computer forensics and electronic discovery services, supply chain security, corporate tax and incentive services, and consumer location services. First Advantage ranks among the top three companies in all of its major business lines. First Advantage is headquartered in St. Petersburg, Fla., and has more than 1,700 employees in offices throughout the United States and abroad. Further information about the company is available at http://www.fadv.com/.

Realeum, Inc.

CONTACT: Laura Farrelly of Realeum, Inc., +1-720-947-5592, or+1-720-839-6542, lfarrelly@realeum.com; or Renee Svec of First AdvantageCorporation, +1-727-214-3440, rsvec@fadv.com

Web site: http://www.fadv.com/

Web site: http://www.realeum.com/

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