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M7 Networks Announces Agreement That Delivers the Wireless Industry's First Inter-Carrier Gaming Community

Posted on: Monday, 25 October 2004, 09:00 CDT

SAN FRANCISCO, Oct. 25 /PRNewswire/ -- M7 Networks Inc. (http://www.m7networks.com/ ) a leading trusted partner and enabler of advanced wireless services, announced today a definitive agreement with AT&T Wireless to deliver a mobile gaming community, creating the industry's first carrier- sponsored, inter-operable game community. M7 Networks will build, host and manage the gaming community on behalf of AT&T Wireless.

Earlier this year, M7 Networks and Sprint launched The Game Lobby from Sprint: the industry's first carrier-wide gaming community, which recently received the 3G CDMA Industry Achievement Award for Innovative Mobile Gaming.

AT&T Wireless' game community and The Game Lobby from Sprint will be interconnected, allowing gamers to share common leaderboards, maintain cross- carrier buddy lists, share member profiles, and to have player-to-player messaging regardless of the player's carrier affiliation. Although the subscribers of each carrier remain in their carrier's respective branded environment, the gamer is afforded the richer environment of a combined member base.

"Given our expertise in mobile community enablement, we will not only create and manage the game community for AT&T Wireless but will also connect its members to a cross-carrier community including The Game Lobby from Sprint," said William Erickson, president and CEO of M7 Networks. "M7 believes that cross-carrier communities will provide all carriers with a compelling offering for their subscribers - reinforcing carrier brand while allowing subscribers tie into a larger social network for greater game playing."

"The Game Lobby is growing in popularity with our customers because they enjoy meeting and competing with other players," said Jason Ford, general manager of games, Sprint. "Carrier interoperability of the gaming community is just one example of how Sprint continually offers innovative solutions to further enhance the gaming experience."

The game community, a service for AT&T Wireless subscribers who purchase community-enabled games, will provide a mobile environment for players to meet and compete. Managed by M7 Networks Inc., The game community will be available on select Java-enabled mMode phones later in 2004.

About M7 Networks

M7 Networks is a trusted carrier partner delivering solutions that enhance the mobile application experience. M7 services serve as a bridge between wireless carriers and content providers. Services include creating and administering carrier communities as well as protecting and managing application-directed communication. Based in La Jolla, California, M7 Networks was founded in 2000 with funding from QUALCOMM, Enterprise Partners, and Sienna Ventures. For more information, visit http://www.m7networks.com/ or email info@m7networks.com.

About Sprint

Sprint is a global integrated communications provider serving more than 26 million customers in over 100 countries. With more than $26 billion in annual revenues in 2003, Sprint is widely recognized for developing, engineering and deploying state-of-the-art network technologies, including the United States' first nationwide all-digital, fiber-optic network and an award-winning Tier 1 Internet backbone. Sprint provides local communications services in 39 states and the District of Columbia and operates the largest 100-percent digital, nationwide PCS wireless network in the United States. For more information, visit http://www.sprint.com/ .

M7 and M7 Networks are registered trademarks of M7 Networks Inc. All other trademarks are the property of their respective owners.

Contact:

Valerie Christopherson

Bock Communications, Inc.

+1 714 540 1030 ext. 17

vchristopherson@bockpr.com

M7 Networks

CONTACT: Valerie Christopherson, +1-714-540-1030 ext. 17,vchristopherson@bockpr.com, of Bock Communications, Inc. for M7 Networks

Web site: http://www.m7networks.com/http://www.sprint.com/


Source: PRNewswire

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