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Swaptree Launches Free Swapping Service - Trade Books, CDs, DVDs and Video Games Online

Posted on: Thursday, 28 June 2007, 00:02 CDT

BOSTON, June 27 /PRNewswire/ -- Swaptree (http://www.swaptree.com/), an online company dedicated to trading books, CDs, DVDs, and video games for free, today announced the planned public release of its easy-to-use online service. Available on July 4th, Swaptree lets people legally share and grow their media collection over the internet in a free, fun and secure manner.

With Swaptree's multiple-way trade algorithms, users don't spend time searching for potential trades or negotiating with another user -- they simply list the items they have to trade and Swaptree immediately shows them the thousands of items they can get in return.

"Swaptree's ability to instantly set up multi-way trades is unique and took two years to develop," said Greg Boesel, co-founder of Swaptree. "We have essentially created a social network for your media. When you tell us you have the movie "The Departed", we connect you to all the people who want that movie, and all of the people who want those people's items."

Leveraging the concept of "six degrees of separation" for your media also makes Swaptree a great community for users to discover new authors, movies, musicians and video games, since members can browse what other users want and are trading.

Swaptree's benefits include: -- Users can easily trade the books (including textbooks), CDs, DVDs and video games they're finished with for the ones they want -- all for free. --- Collections don't gather dust, but can be used to acquire new entertainment. -- Users pay for shipping -- that's it! -- No need to go to the post office -- Swaptree knows the weight of every item, allowing users to create a shipping label that includes the proper postage, directly from the website. -- The trade-matching engine instantly shows thousands of items that the user can receive in trade for any item. There's no time spent searching for potential trades or negotiating a trade with another user. -- Users acquire items in a way that not only saves money, but is friendly to the environment and rooted in the basic idea of sharing.

Swaptree has been available on an invitation-only basis for the past six months and the feedback so far has been positive. Said Mr. Boesel, "I think our current users are as excited as we are for the public launch, since it means they can get their friends and family involved."

On July 4th, Swaptree will also unveil its application for the Facebook

Platform, which enables companies and developers to build applications that are deeply integrated into the http://www.facebook.com/ website. The Swaptree application will enable Facebook users to acquire new books, music, movies, and video games for free, without ever leaving http://www.facebook.com/.

"Facebook is exploding, and the Facebook Platform makes it easy for companies like Swaptree to be a part of the community," said Swaptree co-founder, Mark Hexamer. "We are excited by the potential Facebook offers and by the fantastic features and services we can offer the Facebook community."

Swaptree will launch on July 4th, 2007 at http://www.swaptree.com/. About Swaptree

Swaptree is a free entertainment trading site that lets consumer's trade books, CDs, DVDs, and video games over the internet. The company is privately- funded and is based in Boston, MA. For more information, please visit http://www.swaptree.com/.

Swaptree

CONTACT: Virginia Jamieson, virginia.jamieson@bitepr.com, or LindsayStevens, lindsay.stevens@bitepr.com, both of Bite Communications for Swaptree

Web site: http://www.swaptree.com/http://www.facebook.com/

Source: PRNewswire

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